Customer retention is essential for sustainable growth and profitability. In today's episode, Eric and Jake welcome Erik Maki with Service First Pest Management. Erik shares why companies often lose accounts not necessarily to competitors stealing them, but due to a failure to provide perceived value. When customers feel informed and valued, they are more likely to remain loyal, even in the face of competitive offers. Topics Include: Introduction (0:00) Music genre choices (5:50) World-class customer service challenges (9:15) Customer service in pest control (12:00) Starting a business journey (15:23) Entrepreneurial support from spouses (20:27) Door-to-door commercial sales strategy (22:38) Getting past gatekeepers in sales (26:45) Value delivery in pest control (36:38) Selling preventative pest control (40:05)

Customer retention is essential for sustainable growth and profitability. In today's episode, Eric and Jake welcome Erik Maki with Service First Pest Management. Erik shares why companies often lose accounts not necessarily to competitors stealing them, but due to a failure to provide perceived value. When customers feel informed and valued, they are more likely to remain loyal, even in the face of competitive offers. Topics Include: Introduction (0:00) Music genre choices (5:50) World-class customer service challenges (9:15) Customer service in pest control (12:00) Starting a business journey (15:23) Entrepreneurial support from spouses (20:27) Door-to-door commercial sales strategy (22:38) Getting past gatekeepers in sales (26:45) Value delivery in pest control (36:38) Selling preventative pest control (40:05)

Customer retention is essential for sustainable growth and profitability. In today's episode, Eric and Jake welcome Erik Maki with Service First Pest Management. Erik shares why companies often lose accounts not necessarily to competitors stealing them, but due to a failure to provide perceived value. When customers feel informed and valued, they are more likely to remain loyal, even in the face of competitive offers. Topics Include: Introduction (0:00) Music genre choices (5:50) World-class customer service challenges (9:15) Customer service in pest control (12:00) Starting a business journey (15:23) Entrepreneurial support from spouses (20:27) Door-to-door commercial sales strategy (22:38) Getting past gatekeepers in sales (26:45) Value delivery in pest control (36:38) Selling preventative pest control (40:05)

Ep 157: Stop Losing Customers featuring Erik Maki with Service First Pest Management

Bug Bux Podcast is designed to help pest control owners start and rapidly scale their company. The hosts, Eric Bassett and Jake Claus, are experts in the pest industry, and they are committed to providing the best guests and resources to help entrepreneurs. Their goal is to help you become a bug money millionaire. &nbsp; Eric Bassett started out as a door-to-door sales representative in 2008. Then he quickly worked his way into upper management and a sales director role before joining Natura as an owner and Vice President. His areas of expertise are inside sales and customer service training, organizational leadership development, and business strategy. He's also an Associate Certified Entomologist. You can follow his journey on Facebook, LinkedIn, and Instagram @iamericbassett Jake Claus started his journey in the pest control world in 2005, selling door-to-door for brands across Idaho, California, and Texas until he and his wife, Jana, started Natura Pest Control in the Portland, Or/Vancouver, Wa area in 2013. Jake loves the science and service side of pest control, as well as developing innovative ways to grow and expand his business. Personal development and pursuing his vision for his business and family achievements are his number one endeavor. Aside from being the President and Founder of Natura Pest Control, Jake is also an Associate Certified Entomologist, Structural Pest Inspector, and holds licenses in every major category of structural pest control. Jake is also a part-time paid Firefighter/EMT with his local fire department.

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Entrepreneurship

Management

Bug Bux Podcast is designed to help pest control owners start and rapidly scale their company. The hosts, Eric Bassett and Jake Claus, are experts in the pest industry, and they are committed to providing the best guests and resources to help entrepreneurs. Their goal is to help you become a bug money millionaire.   Eric Bassett started out as a door-to-door sales representative in 2008. Then he quickly worked his way into upper management and a sales director role before joining Natura as an owner and Vice President. His areas of expertise are inside sales and customer service training, organizational leadership development, and business strategy. He's also an Associate Certified Entomologist. You can follow his journey on Facebook, LinkedIn, and Instagram @iamericbassett Jake Claus started his journey in the pest control world in 2005, selling door-to-door for brands across Idaho, California, and Texas until he and his wife, Jana, started Natura Pest Control in the Portland, Or/Vancouver, Wa area in 2013. Jake loves the science and service side of pest control, as well as developing innovative ways to grow and expand his business. Personal development and pursuing his vision for his business and family achievements are his number one endeavor. Aside from being the President and Founder of Natura Pest Control, Jake is also an Associate Certified Entomologist, Structural Pest Inspector, and holds licenses in every major category of structural pest control. Jake is also a part-time paid Firefighter/EMT with his local fire department.

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Ep 157: Stop Losing Customers featuring Erik Maki with Service First Pest Management

Ep 157: Stop Losing Customers featuring Erik Maki with Service First Pest Management

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