This episode gets into the talk about AI for pest control and comparing it to marketing automation. What are the differences? Is there a difference? We will also break down the absolute necessity in developing a definitive plan for the steps involved in the customer experience and buyers journey associated with your pest control or wildlife company.

Please review us at RPCM and also interact with us to let us know how we can do better in 2025.

Casey Lewis

[email protected]

(925)464-8383

Follow and subscribe at the following links:

⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠

⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠

Leave us a review on Google:⁠⁠ ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

In Today's episode Casey will discuss incorporating an Inbound Marketing and automation strategy by incorporating the software known as HighLevel or GoHighLevel. The topics include:

Setting the Stage: The Evolution of Marketing in Pest Control

Please review us at RPCM and also interact with us to let us know how we can do better in 2025.

Casey Lewis

[email protected]

(925)464-8383

Follow and subscribe at the following links:

⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠

⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠

Leave us a review on Google:⁠ ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

In today's episode, Casey talks about the need to review your company's performance in 2024—ways to categorize that performance into individual groups for more detailed analysis and evaluation.

Thoughts on establishing a comprehensive and achievable game plan for 2025. The use of SMART goals and the KISS method for bringing your team together towards common goals in 2025.

Please leave us a review to let us know you like our podcast. Follow and subscribe at the following links:

⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠

⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠

Leave us a review on Google: ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

In this episode, Casey will discuss the areas of focus and attention to review for 2024 and set new goals for 2025. Now is the best time of the year for pest control to do self-reflection, establish new annual goals, and focus on the best practices for online growth using organic and paid strategies.

Please don't forget to subscribe to our YouTube channel to get notifications on our workshops and webinars throughout 2025.

Please leave us a review to let us know you like our podcast. Follow and subscribe at the following links:

⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠

⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠

Leave us a review on Google: ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

You may contact Casey to discuss your business needs by calling 925-464-8383 or email at [email protected]

Casey interviews Culley Christensen of Pest Posse TV and Pest Posse Too. The discussion revolves around the use of green and eco-friendly products in your pest control company. Using green as a add-on service or branding your pest control company as a new age GREEN safe pest control company is the question. Culley's pest control company is located in San Luis Obispo, CA which is on the Central Coast area of California. Faced with the regulatory problems in CA, Culley has opted to be especially eco freindly. This episode talks about the benefits and difficulties in providing green type treatments.

We also touch briefly on the onslaught of AI into the pest control space. Is it a good idea or not to jump aboard the AI (artifical intelligence) bandwagon? YET!

You may contact Casey to discuss your business needs by calling 925-464-8383 or email at [email protected]

Please leave us a review to let us know you like our podcast. And follow and subscribe at the following links:

⁠https://www.youtube.com/@RhinoPestControlMarketing⁠

⁠https://www.facebook.com/rhinopestcontrolmarketing⁠

Leave us a review on Google: ⁠https://g.page/r/CT9-E84ypVI0EBM/review

On today's episode, Casey Lewis of Rhino Pest Control Marketing interviews Raymond Kidwell, the Director of Business Development for Voice For Pest. The conversation discusses the Voice For Pest product and its features. It also discusses using AI for lead flow conversions and using the Voice For Pest product AI to automate many of the ways you interact and communicate.

You may contact Casey to discuss your business needs by calling 925-464-8383 or email at [email protected]

Please leave us a review to let us know you like our podcast. And follow and subscribe at the following links:

https://www.youtube.com/@RhinoPestControlMarketing

https://www.facebook.com/rhinopestcontrolmarketing

Leave us a review on Google: https://g.page/r/CT9-E84ypVI0EBM/review

The Pest Control Marketing Domination Podcast
Episode Overview: Service vs. Experience, Organic SEO vs. Paid Ads, and Maximizing ROI

In this episode of The Pest Control Marketing Domination Podcast, host Casey Lewis dives into strategies that can take your pest control business from service-focused to experience-driven, setting you apart in a competitive market. Casey begins by exploring the critical difference between simply delivering a service and creating a memorable, positive experience that keeps customers loyal and improves word-of-mouth referrals.

Next, Casey breaks down the core distinctions between organic SEO and paid advertising, offering insights into how each can fuel online lead flow and enhance sales acquisition. He explains how to craft a balanced marketing approach that leverages both strategies effectively—optimizing for long-term growth with organic SEO while using paid ads to generate immediate results.

Finally, Casey tackles one of the most important metrics in any marketing plan: ROI (Return on Investment). He discusses how pest control businesses can improve ROI through smart sales conversions and shares a step-by-step guide to organizing an integrated strategy that aligns organic and paid efforts. With Casey’s tips, you'll learn how to achieve measurable returns, boost your business’s bottom line, and make informed decisions that drive success.

Tune in to learn actionable insights and expert strategies to dominate your pest control marketing!

Contact Casey at:

925-464-8383

[email protected]

Follow us on the following:

Facebook

https://www.facebook.com/rhinopestcontrolmarketing

YouTube Channel

https://www.youtube.com/@RhinoPestControlMarketing

Should a pest control company provide bundle options and solutions for their prospective new customers? For example a basic insect control, another plan that includes, fleas, termites, mosquitoes, scorpions, german cockroaches, etc. In pest control, we aim to sell 50% or more of our new lead opportunities.

In this episode, we will discuss the basic sales principles of ASK - LISTEN - SOLVE - CONFIRM and whether or not having different sales plans and options is a good idea for your pest control company. 

We will also briefly touch on the variety of pest control software programs and the concepts of marketing automation and product integration to help you automate the steps you use to market your pest control company.

In November, we will hold an online interactive webinar to help you understand the GoHighLevel software program for Pest Control. To express interest in attending, email [email protected].

Please don’t forget to review and follow Rhino Pest Control Marketing. Thanks

If you would like to schedule a meeting with Casey, click right here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.rhinopros.com/meetings/casey130⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

email: [email protected]

Phone: 925-464-8383

One of our goals this year is to use live streaming to deliver more and better pest control marketing content. Please like, subscribe to, and follow the following channels to connect with us in 2024.

Smarketing For Pest Control

In today’s episode, we will discuss the concept of Smarketing, what it means, and its application to a pest control company. In any company, the integration between the marketing and sales teams is integral to revenue growth. 

Benefits:

In October, we will hold an online interactive webinar to help you understand the Accelerated Growth Plan for Pest Control. To express interest in attending, email [email protected].

Please don’t forget to review and follow Rhino Pest Control Marketing. Thanks

If you would like to schedule a meeting with Casey, click right here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.rhinopros.com/meetings/casey130⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

email: [email protected]

Phone: 925-464-8383

One of our goals this year is to use live streaming to deliver more and better pest control marketing content. Please like, subscribe to, and follow the following channels to connect with us in 2024.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/pestcontrolmarketingdomination⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/groups/13571219/⁠

Today's episode will discuss ideas and methods for determining your timeline to grow 400k in new revenue. For startups, mid-size, or large-size pest control companies, monthly growth, the cost of that growth, and the retention of that growth are critical to your long-term success as a local pest control company.

Benefits:

Easy to understand

Outlines a plan to use

Provides areas to concentrate on.

Challenges listeners to determine thier own "breakeven" point to see accelerated revenue growth.

In October, we will hold an online interactive webinar to help you understand the Accelerated Growth Plan for Pest Control. To express interest in attending, email [email protected].

Please don’t forget to review and follow Rhino Pest Control Marketing. Thanks

If you would like to schedule a meeting with Casey,

email: [email protected]

Phone: 925-464-8383

One of our goals this year is to use live streaming to deliver more and better pest control marketing content. Please like, subscribe to, and follow the following channels to connect with us in 2024.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/pestcontrolmarketingdomination⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/groups/13571219/⁠