Many professionals have an idea for a program for quite some time in the back of their mind, but haven't taken the steps to create it, yet. If that's you, you'll definitely want to listen in to this episode to hear how you can start your own program to reach and support more clients.

Today we have a guest who is close to my heart, my first coaching client Shawna Melbourne, Founder of EDs for RDs, who took her idea and worked with me to support her in launching her first online program! Since that first launch two years ago, it's been so fun to see how Shawna continues to build her business with new product offerings.

In today's episode, Shawna shares what pushed her to take the steps needed to launch her program, her thoughts on competition, what she's learned along the way, what was key for her to expand her product offerings, and much more. What Shawna shares is so useful as you are thinking of building your own program for your practice - to not only make sweet money but to build a business and brand that allows you to support more people.