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The Fresh Bunch is back in session! This week, Mike, Ryan, and Joel return to the mic as we say goodbye to summer and hello topromising autumn. With school back and vacation winding down, the floral market is picking up steam—but there’s a chill in the air, and it’s not just the weather.

Christine Boldt joins us to break down the BIG “T” — Tariffs. She gives us the real story on:

• Why tariffs are here to stay (even with trade agreements)
• Who actually pays the price (spoiler: it's the importers, not the exporting countries)

Mike highlights the vital role of associations like AFIA, who work tirelessly to keep us informed, well-represented, and—most importantly—to keep the flowers truly FRESH.

Don’t worry—we’re keeping things light(ish):
Could Jeremy Allen White (The Bear) be the floral industry’s biggest spokesperson, buying one bunch at a time? We’re counting on you, chef. 🌸🔥

Whether you're new to the biz or a seasoned stem-slinger, this episode is packed with insights that help us understand our business and it’s future.