In this episode, host Jay Schwedelson answers questions from listeners in an "Ask Us Anything" segment. He provides both marketing insights and personal anecdotes, tackling everything from the effectiveness of showcasing awards and client logos to Halloween costume ideas.

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Best Moments:

(01:34) How client logos and awards can influence landing page conversion rates

(02:18) The numbers show how much of a difference client logos can make on a landing page

(03:06) Why awards matter in the business world

(03:51) Jay shares strategies for targeting niche awards and inaugural awards to boost credibility

(06:27) Fun Halloween costume ideas, including Chipotle-themed options

(07:13) Jay shares a funny story about the time he dressed up as a toilet for Halloween

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