As we enter 2025, the manufacturing and industrial automation sectors are facing a period of significant transformation. In this episode of Manufacturing Hub, Dave and Vlad outline their plans for the year, covering everything from the direction of the podcast to industry trends shaping the future of manufacturing.

This episode kicks off with an overview of the podcast’s 2025 format, which continues to be structured around monthly themes. This year, topics such as ERP, modern maintenance strategies, workforce upskilling, and industrial data management will take center stage. While some recurring topics like robotics, systems integration, and manufacturing intelligence will return, the podcast will also explore new themes to address emerging challenges in the industry.

Beyond the podcast, Dave and Vlad discuss the state of manufacturing going into 2025, breaking it down by key business functions:

Finance & Capital Investments – Companies are resuming automation and technology investments after a period of budget constraints. However, challenges remain in securing funding for new initiatives, especially for mid-sized manufacturers looking to scale operations. With interest rates still relatively high and economic uncertainty lingering, capital expenditures will need strong justification, emphasizing ROI and long-term cost reductions.

Workforce & Hiring Challenges – The talent shortage remains one of the biggest obstacles for manufacturing organizations. While many companies are investing in workforce development and training, the gap between available talent and industry demand continues to widen. The increasing complexity of industrial automation systems, combined with the push toward IT-OT integration, is making it even harder to find individuals with the right mix of skills. This challenge is particularly evident in sectors that require highly specialized knowledge, such as SCADA, MES, and industrial cybersecurity.

IT & Digital Transformation – More manufacturers are accelerating their adoption of cloud computing, IIoT, and advanced analytics, yet IT departments are often understaffed and struggling to implement these technologies effectively. The ongoing debate over who owns industrial data—IT or OT—continues to create friction in many organizations. Additionally, IT teams are being tasked with addressing growing cybersecurity risks, particularly as legacy systems remain vulnerable and require modernization.

Sales & Marketing in Industrial Automation – As the industry becomes more competitive, companies selling hardware, software, and integration services must refine their messaging to better communicate value to specific audiences. Instead of broad, generic marketing efforts, more targeted, technical content and direct engagement with decision-makers will be key. The challenge lies in translating technical capabilities into business outcomes, ensuring that sales strategies align with the evolving priorities of manufacturing leaders.

Operations & Production Management – The pressures on operations teams remain as high as ever. Whether due to supply chain fluctuations, increased product customization demands, or workforce shortages, maintaining efficiency while improving uptime is becoming increasingly complex. The role of data-driven decision-making in operations is expanding, with more companies seeking to optimize production through real-time monitoring and predictive maintenance strategies. However, the challenge remains in ensuring that frontline workers and plant managers have access to actionable insights rather than overwhelming amounts of raw data.

Additionally, Dave and Vlad outline their plans for attending major industry events in 2025, including Automate, Hannover Messe, Ignition Community Conference, and the Prove It Conference. While their focus will be on attending key events rather than producing content at every trade show, they emphasize the importance of staying engaged with industry developments and fostering in-person conversations.

This episode serves as a comprehensive preview of what to expect in manufacturing, automation, and industrial technology in 2025. The year ahead promises to be one of both challenges and opportunities, with companies navigating economic pressures, workforce shortages, and the rapid evolution of digital manufacturing technologies.

Join us as we set the stage for 2025, explore what’s ahead, and continue the conversation on how manufacturers can adapt, innovate, and stay competitive in an increasingly complex landscape.

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