In this episode of Do This, Not That, host Jay Schwedelson tackles questions from marketers working in conservative or “boring” industries. He shares strategies for revamping newsletters, standing out on social media, and increasing engagement while maintaining brand integrity. Jay also addresses personal questions about managing friendships and balancing work-life relationships.

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Best Moments:

(01:16) Addressing the challenge of boosting engagement in conservative industries

(02:46) Strategies for revamping boring newsletters

(04:48) Tips for standing out on social media in conservative industries

(07:39) Introduction of Marigold’s Consumer Trends Index

(08:35) Answering personal questions about managing friendships

(12:02) Request for podcast reviews and questions from listeners

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