In this episode of Do This, Not That, host Jay Schwedelson reveals quick, impactful tips for creating irresistible email subject lines—plus shares his latest TV show critiques and must-watch recommendations.

=================================================================

Best Moments:
(00:40) Introduction to subject line tactics
(01:37) Using hours instead of days in subject lines
(02:14) Incorporating future dates in subject lines
(03:22) Effective reminder strategies without using the word “reminder”
(04:20) Starting subject lines with numbers, especially odd numbers
(05:22) Using odd numbers with decimals in subject lines
(06:11) Promotion of Marigold’s consumer trends report
(07:11) Jay’s TV recommendations and critiques
(10:02) Announcement of the upcoming Eventastic event

=================================================================

Check out our FREE + VIRTUAL EVENTS! -> 

EVENTASTIC.com

GuruConference.com

DeliveredConference.com

=================================================================

MASSIVE thank you to our Sponsor, Marigold!!

Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates.

Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!