We choose where we invest our attention, and headlines are powerful tools to get that done. Recently, I inadvertently defaulted to a lame opening and paid the price. In this week’s episode, I will have you consider ways to be more deliberate and decisive when you grab people’s attention by using headlining as a better version of BLUF (bottom line up front).

The post Ep. 321 – Good isn’t a headline (nice isn’t either!) appeared first on Just Saying.