When Amazon infamously ditched PowerPoints in meetings and opted to use a six-page written narrative format, many professionals took notice of their bold move. However, very few followed their lead. After reading a book on Amazon’s leadership philosophy (“Working Backwards”), I decided to experiment with a new meeting format. In this podcast, I provide a detailed overview of the BRIEF Executive Summary Technique (B.E.S.T.) that combines quiet reading, a visual outline and a short executive summary storyline to help leaders dive deeper into topics that traditional meetings might otherwise manage superficially.

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