Build a Better Agency Podcast

EP 404: Weaving values, missions, and goals into agency culture with Chad Kearns


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Agency culture has encountered a massive shift post-pandemic. With hybrid and remote work more common than ever, weaving our missions, goals, values, and purpose into our teams requires a different approach than before.

This week, we’re talking to Chad Kearns, an agency culture expert, to discuss how agency leaders are at the forefront of agency culture and should run their agency according to their core values. If you don’t align yourself with your own mission and values, your team won’t be operating at its peak, which can throw the whole agency off balance.

If it sounds high-stakes, it’s because it is. Everything starts with agency culture — from screening a potential new hire to your employee retention rate. Tune in to learn how to align your agency to your core values and discover what people value the most when choosing to work for an agency.

A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.

What You Will Learn in This Episode:
  • People are at the core of the agency world
  • How cultural concerns have changed post-pandemic
  • Challenges that clients face today with agency culture
  • Finding right-fit employees who will embody your agency culture
  • Aligning yourself and exemplifying your mission, values, and goals to your team
  • Where agencies often fail to uphold their core values and missions
  • Culture goes beyond social interaction
  • How to attract better talent aligned with your agency values
  • Why good onboarding is imperative for healthy agency culture
...more
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Build a Better Agency PodcastBy Drew McLellan

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