Ones Ready

Ep 513: Green Beret Dean Goble: Black Rifle Coffee, Special Forces Lessons, and Don’t Be Fat


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Another week, another Green Beret schooling us on life. Dean Goble didn’t just crush 20 years in Army Special Forces—he turned retirement into running the Special Forces Foundation and steering Black Rifle Coffee’s philanthropy like a caffeinated warlord. From dropping “coffee speedballs” into disaster zones to roasting the nonsense of bad nonprofits, Dean breaks down service, optimism, and why coachability beats raw strength. Oh, and yes, the guys start a “Don’t Be Fat” movement. Equal parts hilarious, inspiring, and brutally honest—this one’s pure Ones Ready chaos.

⏱️ Timestamps:
00:00 – Ones Ready, Supplements, and Tasty Gains flexes
04:20 – Meet Dean Goble: 20 years SF, 4 years conventional, family life
08:30 – War stories, family legacy, and why vets talk different
13:00 – From Special Forces to Black Rifle Coffee philanthropy
17:45 – Vetting nonprofits and calling out shady charities
21:10 – Coffee drops, swag boxes, and fueling the community
23:00 – Disaster response ops, first responders, and speedball coffee pallets
29:40 – Service after service: finding purpose outside the Army
37:00 – Optimism in chaos: humanity after disasters
41:20 – Why joining matters, and advice for fence-sitters
43:20 – Preparing for selection: mindset > muscles
46:50 – Being coachable, Robin Sage lessons, and “Don’t Be Fat”
52:00 – Stress, uncertainty, and why instructors are villains
55:10 – Instructor confessions: apologies and madness cycles
57:50 – Final advice from Dean: just start, get a mentor, and send it

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Ones ReadyBy Aaron Love, Trent Seegmiller, and Jared "Peaches" Pietras

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