This week on the Millionaire Car Salesman Podcast,  Sean V. Bradley, CSP talks about Facebook marketing and how to monetize your page. Additionally, he discusses engagement and communication using the Facebook platform. 

Joining Sean this week is Toni Cornell, a salesperson at CAL Cars in Spokane, Washington. Toni is a beast at Facebook marketing and knows how to use it to her advantage. She talks about how she began monetizing her Facebook business page. On average, she makes $125-$130 a day JUST from Facebook marketing. That’s approximately $3,000 a month from Facebook! 

Be more like Toni! To monetize a page, use original content and increase engagement. Consider what is being posted and what the caption will be. Toni invites people to congratulate the new vehicle owner and reaches out to others in need of a new vehicle in the same post. 

Additionally, build up relationships on social media. By interacting with her audience, Toni is creating a network of prospective buyers and repeat customers. Customers will go to CAL Cars specifically to meet with Toni based on what they found on her Facebook page. 

 

About Toni Cornell

Toni Cornell was born and raised in Lakewood, Washington. She is a fan of the Millionaire Car Salesman podcast and has been listening for the last five years. Toni has been in the automotive industry for the last 18 years. In the BDC department, Toni and her three-person team sold 1,486 cars in one year followed by 3,476 cars in the second year. Additionally, in one month Toni brought 51 units to the store and closed out 31 of the deals herself. She uses Facebook as a way to connect with her customers and bring in new customers. 

 

About CAL Cars Spokane

CAL Cars is a privately owned, family-run business that has been serving the inland northwest for 19 years! CAL has sold over 42,000 vehicles in that time. CAL is the largest independent dealer in the region with 3 locations: Airway Heights, Spokane & Coeur d'Alene. CAL also has the best selection of vehicles in the region with over 300 vehicles in stock. CAL is an independent dealer, so they carry every make and model available.

CALs core values of honesty, transparency, and diligence is why they are blessed to still be in business after so many years in our community. Their customers know that their vehicle prices are negotiable, but satisfaction is not. CAL’s goal is to build a relationship with you to earn your business and become your car dealer for life!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.