We are going to answer a BIG question that I know you have, which is, "how much of yourself should you put into your brand".

Steph Weber, of The Weber Co., is here today to explain why it's important to have a clear message and a clear way to connect with your audience.

What's really important to keep in mind is showing your face is one great way to create a human connection, be it through your content, in person, through video messages, through voice memos, even just showing up and associating your face or that voice to your business is one of the most important first steps.

Listen is as she shares:

• If you should have a personal and business presence online
• What kind of content you should be sharing
• What makes up your brand

Your audience wants to get to know the person behind your brand. Sharing relevant parts of your life helps to humanize your business and builds trust with your audience.

If you like this episode, you might like these:

• 126 Learning How To Sell Without Being Sleazy with Cassie

https://theleveragedpractice.com/podcast/ep-126-learning-how-to-sell-without-being-sleazy-with-cassie/

• 111 How to Use Content to Attract the Right Audience

https://theleveragedpractice.com/podcast/ep-111-how-to-use-content-to-attract-the-right-audience/

• 117 The Best Time to Open Enrollment AKA Launch!

https://theleveragedpractice.com/podcast/ep-117-the-best-time-to-open-enrollment-aka-launch/

About Steph Weber Steph Weber is a brand coach and marketing strategist that helps entrepreneurs create authority brands in their industry. With 8 years of experience working as a brand strategist, a degree in strategic communications, and the work she's poured into developing her own business, Steph helps brands implement the strategy they need to build impactful, sustainable businesses. Through coaching, live events, and the free resources you'll find at theweberco.com, Steph and the Weber Co. team help entrepreneurs create massive impact and turn their ideal world into their reality.

Full bio on theleveragedpractice.com episode notes.

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If you:

• Have a practice or business currently seeing patients 1:1
• Find yourself repeating yourself every day
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