Show Highlights:

• Cheaper retention and untapped SOW in ag customer loyalty amid farm loss. [05:12]
• The $5.6B cost of 7.2% yearly churn with 72% non-returns in ag retail. [13:05]
• Detecting "relative" churn for faster growth in 2026. [15:42]
• Why GROWERS created AI for predictive churn analytics. [18:24]
• Pro tip: Drive customer loyalty with cross-segment sales. [19:15]
• Do young farmers prefer visible rewards over patronage? [20:51]
• GROWERS' powerful AI-enabled, white-label loyalty program. [26:59]
• Differentiation strategies for single-segment companies. [34:13]
• How ERP hygiene improves readiness for tech adoption. [42:06]
• Integrate sales with loyalty tech for 13% more sales. [46:53]
• GROWERS' farmer-first model vs. anticompetitive tactics. [54:41]
• Farmer, retailer, and manufacturer alignment for win-wins in GROWERS. [57:34]

Contact Steven Valencsin on LinkedIn at https://www.linkedin.com/in/stevenvalencsin/.

To explore GROWERS, visit their website: https://growers.ag/

If you are interested in connecting with Joe, go to LinkedIn:

https://www.linkedin.com/in/joemosher/, or schedule a call at www.moshercg.com.