Sales is not just about business and building businesses. It is about who you are and that's what makes it so exciting in learning how to sell. It can affect every part of your life in such a positive way. Our returning guest, Sharon Francisco passionately believes that. She's a sales expert with nearly 30 years of experience in either supporting and teaching business owners, including bookkeepers, and franchisees on how to sell. According to her, it is important to understand how you make people feel because sales is 80% emotional and 20% logical. During this interview, you'll discover...

• The common obstacles in selling and how to overcome them
• The formula on selling
• 3 keys to sales and how it can scale your business

To find out more about Sharon, visit https://www.thesuccessfulbookkeeper.com.