Creative Juice

EP285: The Subtle Art of Charging More


Listen Later

What's one make-or-break factor between profitable artists and struggling businesses? Pricing. Even thinking about price and the concept of sales makes some artists cringe, but it doesn't have to...

 

In this episode of Creative Juice, Jack and Circa dive deep into the realm of pricing strategies for artists and why raising the prices of your merch can be beneficial for you and your fans. Discover the profound connection between price and perceived value, as we draw valuable lessons from successful brands such as Supreme, Pokemon, Nipsey Hustle, and Wu-Tang Clan. Learn how these iconic names have mastered the art of selling and how you can apply their strategies to your own pricing approach.

 

If you want to unlock the true value of your merch for your business, this episode will empower you to think about your offers in a totally new light!

 

DISCOVER:

  1. Why Artists Struggle With Charging Money For Music and Merch

  2. The Pros and Cons of Price Adjustments

  3. What You Can Learn from Supreme, Pokemon, Nipsey Hustle, and Wu-Tang Clan

  4. How To Confidently Raise Your Prices By Adding Value

  5. What Low Pricing Does To Perceived Value of Your Brand

  6. PLUS: Use Our Simple Value-Add Checklist In Your Online Store Today

 

RESOURCES:

Learn Top Music Marketing Strategies Inside IndiePRO

Looking to expand your team or need marketing help? Apply to work with IndieX!

Join Us In The Indepreneur Discord Server!

...more
View all episodesView all episodes
Download on the App Store

Creative JuiceBy Indepreneur

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

189 ratings


More shows like Creative Juice

View all
The Music Biz Weekly by The Music Biz Weekly

The Music Biz Weekly

74 Listeners

The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,798 Listeners

Recording Studio Rockstars by Lij Shaw

Recording Studio Rockstars

503 Listeners

Super Data Science: ML & AI Podcast with Jon Krohn by Jon Krohn

Super Data Science: ML & AI Podcast with Jon Krohn

296 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,319 Listeners

Social Media Marketing Talk Show by Michael Stelzner, Social Media Examiner

Social Media Marketing Talk Show

83 Listeners

The Russell Brunson Show by Russell Brunson | YAP Media

The Russell Brunson Show

894 Listeners

The Compound and Friends by The Compound

The Compound and Friends

2,049 Listeners

The Charlie Kirk Show by Charlie Kirk

The Charlie Kirk Show

48,515 Listeners

The Mark Moss Show by iHeartPodcasts

The Mark Moss Show

226 Listeners

The New Music Business with Ari Herstand by Ari's Take

The New Music Business with Ari Herstand

190 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

8,756 Listeners

The Artificial Intelligence Show by Paul Roetzer and Mike Kaput

The Artificial Intelligence Show

152 Listeners

Build with Leila Hormozi by Leila Hormozi

Build with Leila Hormozi

859 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

76 Listeners