The Leveraged Practice Podcast

Ep.35 Launch Without a List


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The idea of having to build an audience first before creating an online program is a bit of a myth. 

If you have an existing audience, it’s super useful but it’s not the only way to create an online program, get it out in the world and get people to enrol. 

I would challenge all of us to think out of the box, whether you have an existing audience or not, if you are running a business and you’re selling anything, from products or programs to services.

In today’s episode, we’re going to talk about what you can do to get in front of your ideal audience, if you are launching without a list. For those of you that have any kind of audience, you can use these strategies to get more people in the door, help increase your client load, and increase the money that’s coming into your practice.

Here’s what I talked about:

  • Strategies to build your client list (whether you have an existing audience or not!)
  • What others have done to grow their businesses faster than expected (by using other people’s audiences!)
  • What I did when I started to grow my practice to get clients (within six months, my practice was where I wanted it to be!)
  • How to know where your audience is (these are the steps to take before creating an online program!)

The great news is that even if you don’t have a list yet, you can still serve people and make a huge impact on your community, on your clients, and get people into your program now!

If you enjoyed this podcast, you may enjoy these 3 other podcast episodes about where to start when creating an online program:

    • Ep.05 Do I Need an Email List to Launch an Online Program?
    • Ep. 07 Start Small to Go Big
    • Ep. 29 The Launch Process
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The Leveraged Practice PodcastBy Stephanie Clairmont

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