If you've spent any time in sales, you know the importance of leads. They are the lifeline to your business. In this episode, we dive into the secret to insurance leads and what nobody is telling you. You'll also catch a few pop culture references and how a simple shift in your approach to leads can radically transform your business.

For cliff notes and links to resources mentioned, visit https://liapodcast.org/ep2. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe to our feed wherever you listen to podcasts and follow us on Facebook, Twitter, and Instagram at @LifeInsureAcad.