Lessons from the Titanic - July 05

Clay and Joseph discussed the importance of being mindful of risks and not rushing into business decisions without proper planning and evidence. They also touched on the need to stay grounded and remember one's goals and origins in order to achieve success.

Clay and Joseph discussed the different perspectives on spending $250,000 and the importance of having a plan and purpose in business. They emphasized the need to reflect on one's own actions and intentions and to align them with their why in order to succeed. 

Joseph and Clay discussed the importance of reverse engineering goals and having a plan in place to avoid failure in business. They also emphasized the need to offer VIP or high-value options to customers, without judging their financial capabilities.

Joseph and Clay discuss the importance of training for "no" in sales, recognizing that exceeding an 80% conversion rate may indicate a problem. They also share a personal story about building trust with a client by understanding their emotional needs and offering empathy. 

Clay and Joseph discussed the importance of not judging others based on their spending choices and emphasized the value of offering a VIP platinum option to enhance customer experience and attract more business

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