A lot of businesses in the trades struggle with marketing.

But marketing really comes down to 3 things:

Providing value, building trust and educating your customers.

My guest today is someone who has these 3 things down to a science. 

Roger Wakefield, Owner at Texas Green Plumbing, has one of the most fascinating and storied backgrounds of anyone I’ve ever interviewed. 

From plumbing to cosmetology to restaurant management — he really has done it all.

And now, he can add “YouTube sensation” to that list.

In this episode, Roger explains:

-The steps he took on his fascinating career path

-How he became a YouTube sensation

-How to pick a specialty in the trades

If you want to hear more stories from the trades, subscribe to Toolbox for the Trades on Apple Podcasts, Spotify, or here.

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