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Episode 2: Instagram
Ben and David discuss Facebook's acquisition of Instagram in 2012. Was it a success? If so, what are the criteria that made it work? What lessons can be learned for other acquisitions in the future?
Sponsors:
- Sentry: https://bit.ly/acquiredsentry
- WorkOS: https://bit.ly/workos25
- Anthropic: https://bit.ly/acquiredclaude25
- Statsig: https://bit.ly/acquiredstatsig26
More Acquired!
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- Join the Slack
- Subscribe to ACQ2
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© Copyright 2015-2026 ACQ, LLC
View all episodes
By Ben Gilbert and David Rosenthal
4.7
43244,324 ratings
Ben and David discuss Facebook's acquisition of Instagram in 2012. Was it a success? If so, what are the criteria that made it work? What lessons can be learned for other acquisitions in the future?
Sponsors:
- Sentry: https://bit.ly/acquiredsentry
- WorkOS: https://bit.ly/workos25
- Anthropic: https://bit.ly/acquiredclaude25
- Statsig: https://bit.ly/acquiredstatsig26
More Acquired!
- Get email updates with hints on next episode and follow-ups from recent episodes
- Join the Slack
- Subscribe to ACQ2
- Merch Store!
© Copyright 2015-2026 ACQ, LLC
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