<p>In this episode of Content Inc., Joe Pulizzi breaks down eight key tips to consider before you dive into writing that book. A published book can open up some amazing opportunties for you and your business. It's not an easy project, but one that can be very effective if done right. If writing a book is on your goal list, listen to this episode to get started on the right track. </p>

In this episode of Content Inc., Joe Pulizzi breaks down eight key tips to consider before you dive into writing that book. A published book can open up some amazing opportunties for you and your business. It's not an easy project, but one that can be very effective if done right. If writing a book is on your goal list, listen to this episode to get started on the right track.

Episode 31: 8 Tips For Executing A Book Project

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content.  Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want.  Each podcast contains one inspirational idea that can change your business - all in less than 10 minutes per episode.

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Entrepreneurship

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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 10 minutes per episode.

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Episode 31: 8 Tips For Executing A Book Project

Episode 31: 8 Tips For Executing A Book Project

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