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Some will tell you that Audemars Piguet have become the Royal Oak company. But why is this sole model so damn successful? How did one watch come to invent and subsequently take over a market segment? What are the models worth paying attention to and how are collections structured? This is the story of the Royal Oak, from two years before the 5402’s release straight through to ceramics and RD#2.
Links Mentioned:
AP Chronicle Early Years Story and Stats:
https://apchronicles.audemarspiguet.com/en/article/birth-of-an-icon
Integrated 2499:
https://www.hodinkee.com/articles/jay-z-patek-2499
5182 and 5179:
https://www.instagram.com/p/CzZbEHhJWSJ/
https://apchronicles.audemarspiguet.com/en/asset/7_5
Genta’s First Sketch:
https://www.sothebys.com/en/buy/auction/2022/gerald-genta-icon-of-time-3/original-prototype-design-of-the-audemars-piguet
Tapisserie and How It’s Made:
https://apchronicles.audemarspiguet.com/en/article/guillochage-tapisserie
Some Ads:
https://www.adpatina.com/products/1974-audemars-piguet-royal-oak-ref-5402-steel-at-price-of-gold-advertisement
A Series 5402 ‘AP Down’:
https://www.phillips.com/detail/audemars-piguet/CH080222/8
D Series 5402 ‘AP Up’:
https://www.sothebys.com/en/buy/auction/2022/important-watches-part-i/d-series-jumbo-royal-oak-ref-5402st-stainless
5402BC:
https://www.phillips.com/detail/audemars-piguet/CH080116/198
Midsized Evolution Guide:
https://www.watchbrotherslondon.com/articles/reference-talk-how-to-identify-royal-oak-ref-4100-14332-14486-14700-14790
14790 Guide:
https://www.acollectedman.com/blogs/journal/collectors-guide-audemars-piguet-14790
14802 Jumbo Royal Oak ‘Jubilee’:
https://apchronicles.audemarspiguet.com/en/model/14802-royal-oak-jubilee
25572 ‘The Owl’:
https://hairspring.com/blogs/finds/the-owl-25572ba-audemars-piguet-royal-oak-day-date
5548:
https://www.acollectedman.com/products/audemars-piguet-quantieme-perpetuel-5548-yellow-gold-1
Early Royal Oak QP History:
https://www.hodinkee.com/articles/early-audemars-piguet-royal-oak-perpetual-calendar-in-depth
https://apchronicles.audemarspiguet.com/en/article/Royal-Oak-Calendar-watches-1983-1996
https://www.adpatina.com/products/1994-audemars-piguet-royal-oak-perpetual-calendar-advertisement
Special Dials in the RO QP:
https://hairspring.com/products/25820pt-tuscan-dial-royal-oak-quantieme-perpetuel-platinum
https://www.phillips.com/detail/audemars-piguet/CH080222/17
https://apchronicles.audemarspiguet.com/en/model/royal-oak-25636
MoP Dual Time:
https://www.phillips.com/detail/audemars-piguet/CH080222/78
The Start of the Offshore:
https://apchronicles.audemarspiguet.com/en/article/birth-of-the-offshore
‘The Beast’:
https://hairspring.com/blogs/finds/a-very-tropical-early-offshore-25721st-the-beast
Kasparov:
https://hairspring.com/products/25860st-tropical-dial-kasparov-royal-oak-chronograph-steel
15002:
https://www.phillips.com/detail/audemars-piguet/CH080222/82
15202 Generational Differences:
https://www.watchprosite.com/audemars-piguet/first-gen-15202-royal-oak-jumbo/3.1554086.15251221/
16202:
https://www.hodinkee.com/articles/the-audemars-piguet-royal-oak-reference-16202-jumbo
56175TT:
https://www.tickingtimehomme.com/about/1990s-audemars-piguet-royal-oak-championship
25829TR:
https://www.gioielleriabonanno.it/en/audemars-piguet-il-tantalio-conquista-il-royal-oak-perpetual-calendar-ref-25829tr/
Frosted Gold:
https://www.hodinkee.com/articles/audemars-piguet-royal-oak-frosted-gold-hands-on
RD#2:
https://www.hodinkee.com/articles/audemars-piguet-rd2-royal-oak-perpetual-calendar-ultra-thin-hands-on
https://revolutionwatch.com/walking-the-ultra-thin-line-the-audemars-piguet-rd2/
Only Wrist:
https://www.instagram.com/p/DL4dfvBT0fD/
https://hairspring.com/products/ur-100v-p-02-titanium-steel
(The only Urwerk calendar is a pocket watch, it turns out)
https://www.urwerk.com/collections/historical-pieces/ur-1001
4.8
5252 ratings
Some will tell you that Audemars Piguet have become the Royal Oak company. But why is this sole model so damn successful? How did one watch come to invent and subsequently take over a market segment? What are the models worth paying attention to and how are collections structured? This is the story of the Royal Oak, from two years before the 5402’s release straight through to ceramics and RD#2.
Links Mentioned:
AP Chronicle Early Years Story and Stats:
https://apchronicles.audemarspiguet.com/en/article/birth-of-an-icon
Integrated 2499:
https://www.hodinkee.com/articles/jay-z-patek-2499
5182 and 5179:
https://www.instagram.com/p/CzZbEHhJWSJ/
https://apchronicles.audemarspiguet.com/en/asset/7_5
Genta’s First Sketch:
https://www.sothebys.com/en/buy/auction/2022/gerald-genta-icon-of-time-3/original-prototype-design-of-the-audemars-piguet
Tapisserie and How It’s Made:
https://apchronicles.audemarspiguet.com/en/article/guillochage-tapisserie
Some Ads:
https://www.adpatina.com/products/1974-audemars-piguet-royal-oak-ref-5402-steel-at-price-of-gold-advertisement
A Series 5402 ‘AP Down’:
https://www.phillips.com/detail/audemars-piguet/CH080222/8
D Series 5402 ‘AP Up’:
https://www.sothebys.com/en/buy/auction/2022/important-watches-part-i/d-series-jumbo-royal-oak-ref-5402st-stainless
5402BC:
https://www.phillips.com/detail/audemars-piguet/CH080116/198
Midsized Evolution Guide:
https://www.watchbrotherslondon.com/articles/reference-talk-how-to-identify-royal-oak-ref-4100-14332-14486-14700-14790
14790 Guide:
https://www.acollectedman.com/blogs/journal/collectors-guide-audemars-piguet-14790
14802 Jumbo Royal Oak ‘Jubilee’:
https://apchronicles.audemarspiguet.com/en/model/14802-royal-oak-jubilee
25572 ‘The Owl’:
https://hairspring.com/blogs/finds/the-owl-25572ba-audemars-piguet-royal-oak-day-date
5548:
https://www.acollectedman.com/products/audemars-piguet-quantieme-perpetuel-5548-yellow-gold-1
Early Royal Oak QP History:
https://www.hodinkee.com/articles/early-audemars-piguet-royal-oak-perpetual-calendar-in-depth
https://apchronicles.audemarspiguet.com/en/article/Royal-Oak-Calendar-watches-1983-1996
https://www.adpatina.com/products/1994-audemars-piguet-royal-oak-perpetual-calendar-advertisement
Special Dials in the RO QP:
https://hairspring.com/products/25820pt-tuscan-dial-royal-oak-quantieme-perpetuel-platinum
https://www.phillips.com/detail/audemars-piguet/CH080222/17
https://apchronicles.audemarspiguet.com/en/model/royal-oak-25636
MoP Dual Time:
https://www.phillips.com/detail/audemars-piguet/CH080222/78
The Start of the Offshore:
https://apchronicles.audemarspiguet.com/en/article/birth-of-the-offshore
‘The Beast’:
https://hairspring.com/blogs/finds/a-very-tropical-early-offshore-25721st-the-beast
Kasparov:
https://hairspring.com/products/25860st-tropical-dial-kasparov-royal-oak-chronograph-steel
15002:
https://www.phillips.com/detail/audemars-piguet/CH080222/82
15202 Generational Differences:
https://www.watchprosite.com/audemars-piguet/first-gen-15202-royal-oak-jumbo/3.1554086.15251221/
16202:
https://www.hodinkee.com/articles/the-audemars-piguet-royal-oak-reference-16202-jumbo
56175TT:
https://www.tickingtimehomme.com/about/1990s-audemars-piguet-royal-oak-championship
25829TR:
https://www.gioielleriabonanno.it/en/audemars-piguet-il-tantalio-conquista-il-royal-oak-perpetual-calendar-ref-25829tr/
Frosted Gold:
https://www.hodinkee.com/articles/audemars-piguet-royal-oak-frosted-gold-hands-on
RD#2:
https://www.hodinkee.com/articles/audemars-piguet-rd2-royal-oak-perpetual-calendar-ultra-thin-hands-on
https://revolutionwatch.com/walking-the-ultra-thin-line-the-audemars-piguet-rd2/
Only Wrist:
https://www.instagram.com/p/DL4dfvBT0fD/
https://hairspring.com/products/ur-100v-p-02-titanium-steel
(The only Urwerk calendar is a pocket watch, it turns out)
https://www.urwerk.com/collections/historical-pieces/ur-1001
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