Welcome to this week's episode of the Ambitious Introvert, today’s guest has been instrumental in the Ambitious Introvert brand over the last few months –  course creation expert Emily Walker. Not only has Emily helped me create and design Start Up to Scale Up, she has helped countless other clients in various industries and she brings all of this knowledge and experience to today’s conversation. If you’re thinking of creating your own course or program but have no idea where to start, this episode is for you!

Emily and I discuss:

• Why it’s important to focus on your course or program content just as much as marketing it
• Why less content is the answer to a high value client experience
• The behind the scenes of what it looks like for Emily to support in course and program creation with her clients 
• Choosing between creating a course or a program depending on your content and audience needs
• The role of goal setting in your course or program and how it will make or break your clients’ attention(and therefore results!)
• The positive side of Emily not having an audience niche and an example of the clients she’s been able to support in creating learning products

Visit this episode's blog post here.
Connect with Emma on Instagram: @ambitiousintrovert.
Connect with Emily on Instagram: @modernleadersco

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Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
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