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In this solo episode, I’m not teaching from the finish line—I’m bringing you into the process with me. This is my real, current business plan as I prepare to transition from solo esthetician to spa owner, and I want you to build it alongside me.
We’re mapping out exactly what it takes to grow: getting fully booked, creating memberships that bring in recurring income, showing up consistently on social media, and positioning your services so your clients see the value beyond just a facial. I’m sharing the steps I’m actively implementing right now, the priorities I’m focusing on, and the decisions I’m making in real time.
Think of this as your invitation to not just listen—but to move with me. Pause the episode, take notes, and start applying each step to your own business as we go.
estheticianedit.com
Hi besties! 💖 We’re taking you inside the International Congress of Esthetics & Spa (ICES) Philadelphia with exclusive interviews from some of the most inspiring voices in the industry.This episode is a full recap of our time at ICES: featuring brand founders, educators, and estheticians sharing what’s new, what’s next, and what’s actually working in today’s esthetics world.🎓 Featuring insights from industry leaders, including:Circadia on upcoming education + business accelerator programsAdvanced facial techniques & intentional skincare practicesProduct innovation from emerging skincare brandsSocial media strategies that actually convert into bookingsWhether you’re a new esthetician, seasoned pro, or skincare enthusiast, this ICES recap is packed with education, inspiration, and real industry insight.💬 Let us know in the comments: What was your biggest takeaway from ICES?🔔 Don’t forget to like, comment, and subscribe for more esthetician education + industry interviews!#EstheticianEdit #ICESPhiladelphia #EstheticsIndustry #SkincareEducation #AestheticianLife #SkincareProfessionals #BeautyIndustry #FacialTechniques #EstheticianTips #SkincareBusiness
In this episode of Esthetician Edit, we’re joined by Christina from Skin Fitness Therapy to break down the science behind real skin transformation.
If you’ve ever wondered why certain products don’t deliver long-term results or why one ingredient alone isn’t enough, this conversation dives deep into ingredient synergy, delivery systems, and how the skin actually functions at a cellular level.
We cover:
Christina also shares insights into her upcoming class at the International Congress of Esthetics & Spa (ICES) in Philadelphia, where she’ll go even deeper into ingredient science and advanced treatment protocols.
This episode is perfect for estheticians who want to elevate their knowledge, improve treatment outcomes, and better educate their clients.
Building a sustainable spa business is not about doing more, it’s about thinking differently.
In this episode, we’re breaking down the mindset shifts that truly change the way you operate, grow, and show up as an esthetician. Because burnout, inconsistency, and overwhelm are not business strategies. They are signs that something deeper needs to shift.
If you’ve ever felt like you’re working hard but not seeing the stability or results you want, this episode will help you reconnect to a more grounded, sustainable way of building your spa.
Because true success as an esthetician is not built on hustle alone, it is built on clarity, boundaries, and the way you choose to think.
estheticianedit.com
In this episode, we sit down with Carrie Kates to talk about her journey into the esthetics industry and how she built a thriving practice using Sorella Apothecary.
Kerry shares how she originally started as a permanent makeup artist, despite having a background in marketing, and how becoming a stay-at-home mom shifted her path.
After noticing her permanent makeup clients constantly asking skincare questions she didn’t have answers to, she realized esthetics was the missing piece. That decision changed everything.
We also dive into how she discovered Sorella Apothecary at a Dallas trade show, initially hesitant since she already carried a skincare line, until she tried the products for just a few days and fell in love. That moment led to a partnership that helped shape her business today.
Kerry emphasizes the importance of client relationships, word-of-mouth marketing, and genuinely caring for your clients as the foundation for long-term success in this industry.
If you're an esthetician (or aspiring one), this episode is full of real insight, relatable moments, and inspiration to grow your business with intention.
✨ In this episode, we cover:
Transitioning from permanent makeup to esthetics
Starting over after becoming a stay-at-home mom
How to choose the right skincare line for your busines
Building a loyal clientele through trust and result
Why word-of-mouth is still the most powerful marketing tool
🔔 Don’t forget to like, comment, and subscribe for more esthetician-focused content and real industry conversations.
In this episode of Esthetician Edit, we’re diving deep into one of the most talked-about treatments in the skincare industry: Mesoestetic’s Cosmelan peel and the science behind treating stubborn melasma and hyperpigmentation.If you’ve ever struggled with pigment coming back after treatments, this conversation breaks down why that happens—and what actually works long term.We discuss:What makes Mesoestetic different (40+ years of science-backed skincare)How the Melaphenone complex works to regulate pigment at the sourceWhy most treatments lead to rebound pigmentationThe full Cosmelan protocol (in-office + at-home care)What to expect during the peeling and recovery processWhy consistency matters more than quick fixesThe difference between Cosmelan vs DermamelanHow to properly guide clients through melasma treatmentsThis episode is perfect for esthetician professionals and anyone dealing with
:✨ Melasma
✨ Hyperpigmentation
✨ Uneven skin tone
✨ Post-inflammatory pigmentationIf you’ve been “chasing treatments” without long-term results, this will change your perspective on how to approach pigment correction.
In this episode of Esthetician Edit, we sit down with power couple Nevette and Jason Ramos to talk about what it really takes to build a successful beauty business, scale with content, and evolve your mindset as an entrepreneur.
From humble beginnings to building multiple businesses, Jason shares how his background in marketing and the tattoo industry shaped his passion for helping others while Nevette opens up about her journey from esthetician to educator, mentor, and now a leader empowering women across industries.
Together, they break down the truth about discipline, consistency, and why most estheticians aren’t struggling with content, they’re struggling with structure.
If you’re an esthetician, content creator, or entrepreneur ready to level up, this episode will shift how you think, work, and show up.
How Navette & Jason built a powerful business together
The mindset shift that changed everything
Why discipline matters more than motivation
The real reason your content isn’t converting
Structure vs consistency in content creation
How to create content that builds trust & drives sales
The biggest mistakes estheticians make online
How to balance life, business, and relationships
Why you need to “build your business around your life”
Check out their program & resources
IG: @officialnevetteramos / @jasonramosofficial
In this solo episode of Esthetician Edit, Sam shares the full story of how she found her place in the aesthetics industry.
From working as a magazine editor to struggling with acne, exploring spiritual healing, and eventually becoming an esthetician and podcast host—this episode dives deep into the unexpected path that led to creating Aesthetician Edit.
Sam opens up about the highs, the pivots, and the lessons she’s learned along the way.
If you’ve ever felt lost in your career, struggled with burnout, or questioned your path in the aesthetics industry, this episode is for you.
In this conversation, we talk about:
• How Sam transitioned from editorial work into aesthetics
• The moment she realized skincare is about more than just skin
• Struggling with acne while working in the beauty industry
• Why authenticity matters when building an esthetician brand
• The story behind creating Esthetician Edit
• Lessons about burnout, boundaries, and building a career that supports your life
• Advice for new estheticians entering the industry
This episode is also a reminder that there’s no single path in esthetics, and sometimes the career you’re meant for finds you through every pivot.
If you’d like to see more solo episodes, let us know in the comments.
What if being fully booked as an esthetician had less to do with posting on Instagram every day and more to do with the systems inside your business?
In this solo episode, Samantha introduces a new format for Esthetician Edit, where she’ll be sharing deeper insights from years of conversations with estheticians, interviewing industry brands, and building the Esthetician Edit platform — now a podcast, monthly magazine, blog, and workshop series.
Today’s conversation tackles a pressure many estheticians quietly feel: the constant expectation to show up online. Posting daily, filming trends, and feeling like your business will disappear if you stop creating content.
But here’s the truth: Instagram is not the reason successful estheticians are fully booked.
In this episode, Samantha breaks down what actually fills an esthetician’s books and why relying on social media alone often leads to burnout.
estheticianedit.com
In this episode, we explore the profound emotional and therapeutic power of touch in skincare with internationally recognized massage expert Beata Aleksandrowicz. With over 35 years of experience as a therapist, educator, and pioneer in holistic massage therapy, Beata has dedicated her career to teaching professionals how intentional touch can transform both skin health and emotional well-being.
We discuss why facial massage is far more than a relaxing add-on. When performed with purpose and presence, it can calm the nervous system, release stored tension, and create a deeper connection between practitioner and client. Beata shares her philosophy on why touch is essential in modern skincare and how estheticians can elevate their treatments by integrating advanced massage techniques into their practice.
www.beatadigitalacademy.com
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