Staying Solo

Ethics Over Easy: Succeed Without the Shady Shortcuts


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Trust is the bedrock of every great client relationship, so imagine what it would be like if every single client trusted you implicitly without hesitation.

The question is — how do you create that? 

It starts with avoiding sketchy marketing and the pushy sales gimmicks often promoted by celebrity entrepreneurs.

In this episode, I show you why staying true to your values is ethical and the most powerful way to create lasting success.

Topics discussed in this episode include:

  • Breaking down the myth that “this is how it’s done” regarding marketing.

  • Why operating ethically makes you stand out from the competition.

  • Understanding ethics and why they matter so much.

  • What’s in it for you when you choose ethics over easy wins.

  • Why your ethics should be non-negotiable. 

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. Be sure to subscribe to the show so you get all the episodes, and you can get Staying Solo updates by email by signing up here.

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Staying SoloBy Maggie Patterson, BS-Free Business

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