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Episode 167 - Kevin Craine and Billee Howard discuss the use of nuero-powered technology to quantify, measure and understand human thought. Explore how to use artificial intelligence and sentiment analysis to connect customer emotion directly to improved business performance. Understand the convergence of 'big emotion' and 'big data' and how it is valuable from a strategic and marketing perspective. Stay tuned for three action items in the second half.
Host, Kevin Craine
Do you want to be a guest? http://Everyday-MBA.com/guest
Episode 166 - Richard Chasdi discusses his book "Corporate Security Crossroads" and how to respond to corporate terrorism and cyber-threats. Richard is professor and associate director of the Center for Complex and Strategic Decisions at Walsh College. He serves on the editorial board of Armed Forces & Society and Perspectives on Terrorism. He received his master's degree from Boston College and his doctorate in political science from Purdue University. Listen in the second half for three action items you can use immediately.
Host Kevin Craine
Want to be a guest? http://Everyday-MBA.com/guest
Episode 165 – Sean Geehan discusses his book "The B2B Executive Playbook" and ways to achieve sustainable and profitable growth – business to business. Sean received the prestigious Ernst & Young Entrepreneur of the Year award in 2002 and has been inducted into the E&Y National Hall of Fame.
Stay tuned after the interview for five action items to take advantage of the ideas and advice in this interview and hear some bonus comments from Sean in the second half.
Host, Kevin Craine
Want to be a guest? http://Everyday-MBA.com/guest
Episode 164 - Ann Handley discusses her book "Everybody Writes" and success tips for creating ridiculously good content in this Best of Everyday MBA episode. Ann is a best-selling author and was cited in Forbes as the most influential woman in Social Media. She was recognized by ForbesWoman as one of the top 20 women bloggers today. Stay tuned after the interview for five action items you can do to immediately take advantage of the ideas and advice in this interview, and hear some bonus comments from Ann as well as some listener shout-outs in the second half.
Host, Kevin Craine
Want to be a guest? http://Everyday-MBA.com/guest
Episode 163 - Futurist and author Byron Reese discusses his book "The Fourth Age" and how smart robots, conscious computers and artificial intelligence will shape the future of humanity. Byron is the CEO and publisher of Gigaom, an industry-leading technology research company. You've seen him in places like the New York Times, Washington Post, USA Today, and NPR. Listen for three action items you can use today.
Host, Kevin Craine
Want to be a guest? http://Everyday-MBA.com/guest
Episode 162 - Sandra Stahl discusses her book "The Art and Craft of PR" and the mindset and skills needed to succeed in public relations today. Sandra is the co-founder of the PR firm, JacobStahl, and she is an adjunct professor in the Brand and Integrated Communications master's degree program at the City College of New York. Stay tuned in the second half for four action items you can use today.
Host, Kevin Craine
Want to be a guest? http://Everyday-MBA.com/guest
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