In this BAM interview, eXp CEO Leo Pareja sits down with Byron Lazine to discuss business model failures in real estate, the future of the MLS, what makes eXp different, why attention is more valuable than data, and how he became CEO after a viral livestream. Pareja also shares his thoughts on work-life balance, and why operational excellence is the next big move for real estate brokerages (and what that looks like). 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamxBAM BBQ: https://bambbq.live/ BAM Camp AZ: https://bamcamp.live/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Connect with Byron Lazine: https://www.instagram.com/byronlazine/Connect with Leo Pareja: https://www.instagram.com/leopareja/ Timestamps:00:00–02:43 Intro02:43 What’s the biggest business model fail you’re seeing right now?05:03 Why do you say buyer compensation is really lead generation?08:27 “What the MLS is is actually a data cooperative…”10:31 What can you do to help NAR stay organized and effective going forward?12:31 eXp’s seller disclosure forms15:40 Are NAR leaders like Sherry Chris and Nikki Wright hearing your voice?17:23 Where did you come from, and how did you get into real estate?21:56 “Sharran showed me what one person can do when they activate their voice.”24:48 Attention is now more valuable than data; Leo calls it the “new oil” in real estate.26:01 What did leading the top team in the world teach you about scale?28:16 What’s the one thing you want eXp agents to share with other agents?32:51 How did the March 15 livestream lead to you becoming CEO?36:04 How is eXp disbursing commissions in under 14 minutes?38:47 Leo defines the 3 models dominating real estate in 2025.42:13 On teams taking over market share & no perfect model, only profitable execution46:32 Leo reflects on work-life balance and how his priorities shifted as a father.48:46 Byron previews Leo’s next BAM appearance at the virtual BAM Barbecue.———BAM PARTNERS𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. Limited subscriptions available → https://mosaikapp.typeform.com/to/Zt0nGFvh 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞.𝐜𝐨𝐦 puts you in control of your online presence with AI-powered tools that boost visibility, track competitors, and help you climb Google search ranks. Manage it all from one platform—and start ranking higher today → https://bit.ly/experience-resource 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com (Or join BAMx and get access for free! → https:​/​/www​.skool​.com​/bamx )𝐕𝐮𝐥𝐜𝐚𝐧𝟕: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY → https://www.vulcan7.com/bam/𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ———#ByronLazine #BAMinterview #LeoPareja