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Facebook just changed everything—and most studio owners don’t know it yet. In this episode, Bryce Conlan and DMM co-founder Kristian Altuve break down Meta’s silent rollout of the “Andromeda” algorithm update that’s quietly killing ad performance for dance studios.
You’ll learn what’s really behind the skyrocketing ad costs and disappearing leads, why your targeting tactics no longer work, and how to adapt fast using “creative portfolios” and full-lifecycle marketing.
This isn’t about panic—it’s about positioning. If you run Facebook ads (or plan to), this episode is your essential roadmap to stay profitable in 2025.
Follow + review the show to stay ahead of the curve—and protect your studio’s growth.
By Bryce Conlan & Kristian Altuve5
22 ratings
Facebook just changed everything—and most studio owners don’t know it yet. In this episode, Bryce Conlan and DMM co-founder Kristian Altuve break down Meta’s silent rollout of the “Andromeda” algorithm update that’s quietly killing ad performance for dance studios.
You’ll learn what’s really behind the skyrocketing ad costs and disappearing leads, why your targeting tactics no longer work, and how to adapt fast using “creative portfolios” and full-lifecycle marketing.
This isn’t about panic—it’s about positioning. If you run Facebook ads (or plan to), this episode is your essential roadmap to stay profitable in 2025.
Follow + review the show to stay ahead of the curve—and protect your studio’s growth.

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