We live in the golden age of Fintech infrastructure and with a wealth of tools and APIs, it’s quick and easy to start a fintech company.

But this low bar comes at a cost. When everyone’s using the same tools, how can you build a company with long-term competitive differentiation built into it?

Alex Johnson wants to know too and as the host of The Fintech Factor, he’ll be asking this question to founders of cutting-edge Fintech companies, discovering what their point of differentiation looks like.

With inspiring guest interviews over 30 minutes and Alex’s unique takes, this is the podcast for aspiring Fintech founders to work out how to stand out in a crowded space.

Here’s how each episode breaks down. Alex sets the scene, placing the company in the context of the Fintech landscape, before digging into the guest’s background and how they got into the space. Next comes the meat, where we understand what sets the company apart from the rest and the challenges they face getting to that point.

Finally, Alex wraps up with the guest’s unique perspective on what’s on the Fintech horizon.