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Research conducted by Google found that nearly 40 percent of Gen Z are using Tik Tok and Instagram for search instead of Google. It's a real-world example of significant shifts exhibited by this group of 10-to-22-year-olds. By 2025, they will represent 30 percent of the workforce and be a considerable presence in the consumer marketplace.
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The post FIR #272: Tick Tick Tick Tick Search appeared first on FIR Podcast Network.
By Neville Hobson and Shel Holtz5
2020 ratings
Research conducted by Google found that nearly 40 percent of Gen Z are using Tik Tok and Instagram for search instead of Google. It's a real-world example of significant shifts exhibited by this group of 10-to-22-year-olds. By 2025, they will represent 30 percent of the workforce and be a considerable presence in the consumer marketplace.
Continue Reading →
The post FIR #272: Tick Tick Tick Tick Search appeared first on FIR Podcast Network.

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