
Sign up to save your podcasts
Or


In the world of influencers, brands pay for influencers to say what the brands want them to say. In the case of Shein, what they wanted them to say appears to be at odds with the facts. In this case, the blowback targeted the influencers more than the brand, calling attention to the gloss the company wanted to put on its tarnished reputation. Will every follower of an influencer know every time they're hearing a manipulated message? We explore the Shein story and its implications in this short mid-week episode.
Continue Reading →
The post FIR #341: Influencers Amuck appeared first on FIR Podcast Network.
By Neville Hobson and Shel Holtz5
2020 ratings
In the world of influencers, brands pay for influencers to say what the brands want them to say. In the case of Shein, what they wanted them to say appears to be at odds with the facts. In this case, the blowback targeted the influencers more than the brand, calling attention to the gloss the company wanted to put on its tarnished reputation. Will every follower of an influencer know every time they're hearing a manipulated message? We explore the Shein story and its implications in this short mid-week episode.
Continue Reading →
The post FIR #341: Influencers Amuck appeared first on FIR Podcast Network.

32,247 Listeners

30,240 Listeners

113,219 Listeners

56,957 Listeners

10,328 Listeners

9,167 Listeners

67 Listeners

16,507 Listeners

14,326 Listeners

2,223 Listeners

29,292 Listeners

12,847 Listeners

20,272 Listeners

1,261 Listeners

98 Listeners