In this episode of the Venue RX podcast, our host Jonathan sits down with Dan Franks, owner of Event 1013, an event venue in the Dallas-Fort Worth area. Dan shares his experience of purchasing and running the venue, including the challenges of evaluating the value of the business and property separately, the importance of having a "wow factor" in a venue, and the challenges of balancing risk and reward when booking events. Dan also discusses their marketing strategy, including experimenting with different platforms and using text message marketing. Dan provides valuable insights into the challenges and rewards of owning and operating an event venue.

About Our Guest: 

Dan Franks is a CPA by trade, and spent the first 8 years of his career in public accounting. He started in the Big Four with KPMG, but quickly realized his true passion was working with small business owners and entrepreneurs, and helping them get their financial systems in order. 

His passion for working in financial systems crossed paths with his love for podcasting, which led him out of the public sector and into the private one, as he became the Business Manager for the podcasting company Midroll / Stitcher. He worked alongside the CFO, helping with all aspects of the business side of the company. As all of that  was going on, he also helped co-found and launch Podcast Movement (the world's largest conference and trade show for the podcast industry) in 2014. Since that time, PM has grown considerably, and in 2018 running Podcast Movement became his full-time focus. But with his love and curiosity for trying new things,  he and his wife decided to add someone more to their plates, they decided to take on venue ownership and they purchased a historical venue in downtown Plano just a few months ago in 2022! 

Event1013 is a stylish, award-winning, Texas State Landmark venue. With authentic architecture, vintage charm and warm character blend with state-of-the-art technology and sustainable modern conveniences and finishes. Event1013 is the original and premier gathering spot in Historic Downtown Plano Arts District. Event1013 has been a gathering place in the community since the founding of downtown Plano in 1850. Its history, character and charm make it a unique, meaningful and memorable location to celebrate your special day.

Venue Info: 

Event 1013 – Events. Art. Music. Fun. That’s what event1013 is about.

1013 E 15th Street Plano, TX 75074

Email: [email protected]

Tel: 972.890.7970

Website: www.event1013.com 

Facebook: https://www.facebook.com/event1013plano/ 

Instagram: https://www.instagram.com/event1013/ 

Pinterest: https://www.pinterest.com/event1013/ 

Youtube: https://www.youtube.com/@event1013plano 

Podcast Movement: 

https://podcastmovement.com