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Bridging the Atlantic in pursuit of great alcohol-free beer, this episode brings together two passionate advocates from the growing global NA beer community. We're joined by NA Brewskey, essentially "the American version of me," as our host puts it—though notably younger and with superior social media skills!
NA Brewskey shares his surprisingly recent journey into non-alcoholic beer, having only started in February 2023 after just five years of drinking craft beer. What makes his story compelling is how he maintained his identity as "the craft beer guy" by discovering the growing world of non-alcoholic options. "When I stopped drinking, I didn't want to lose that community because I really liked craft beer," he explains, highlighting how NA beer allowed him to preserve what he loved about beer culture without the alcohol.
The conversation offers fascinating insights into the rapidly evolving American NA beer market. From describing how beer festival attendees initially dismissed alcohol-free options to now actively seeking them out, we witness the cultural shift happening in real-time. Both hosts reflect on how the pandemic potentially accelerated this movement, creating a moment of collective reassessment about our relationship with alcohol.
We dive deep into the practical aspects of championing NA beer—from organizing events and building brand relationships to managing the peculiar challenges of content creation (including the universal problem of separate fridges for "content beers" versus everyday drinking beers). The genuine excitement when discussing top American recommendations like Go Brewing's Banana Pancake Porter and Best Day's Kolsch is infectious and educational for anyone looking to explore new options.
What resonates most throughout is the shared mission of building community around alcohol-free beer. As NA Brewskey puts it, "It makes sobriety not seem so fucking lonely." Whether you're sober-curious, fully alcohol-free, or simply interested in expanding your beverage horizons, this episode celebrates how good beer brings people together—regardless of alcohol content.
Support the show
To find out more about the wonderful world of alcohol free beer and to check in with me head to www.instagram.com/sober_boozers_club
This episode is not brought to you by any sponsors because nobody wants to sponsor me.
By Ben GibbsBridging the Atlantic in pursuit of great alcohol-free beer, this episode brings together two passionate advocates from the growing global NA beer community. We're joined by NA Brewskey, essentially "the American version of me," as our host puts it—though notably younger and with superior social media skills!
NA Brewskey shares his surprisingly recent journey into non-alcoholic beer, having only started in February 2023 after just five years of drinking craft beer. What makes his story compelling is how he maintained his identity as "the craft beer guy" by discovering the growing world of non-alcoholic options. "When I stopped drinking, I didn't want to lose that community because I really liked craft beer," he explains, highlighting how NA beer allowed him to preserve what he loved about beer culture without the alcohol.
The conversation offers fascinating insights into the rapidly evolving American NA beer market. From describing how beer festival attendees initially dismissed alcohol-free options to now actively seeking them out, we witness the cultural shift happening in real-time. Both hosts reflect on how the pandemic potentially accelerated this movement, creating a moment of collective reassessment about our relationship with alcohol.
We dive deep into the practical aspects of championing NA beer—from organizing events and building brand relationships to managing the peculiar challenges of content creation (including the universal problem of separate fridges for "content beers" versus everyday drinking beers). The genuine excitement when discussing top American recommendations like Go Brewing's Banana Pancake Porter and Best Day's Kolsch is infectious and educational for anyone looking to explore new options.
What resonates most throughout is the shared mission of building community around alcohol-free beer. As NA Brewskey puts it, "It makes sobriety not seem so fucking lonely." Whether you're sober-curious, fully alcohol-free, or simply interested in expanding your beverage horizons, this episode celebrates how good beer brings people together—regardless of alcohol content.
Support the show
To find out more about the wonderful world of alcohol free beer and to check in with me head to www.instagram.com/sober_boozers_club
This episode is not brought to you by any sponsors because nobody wants to sponsor me.

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