Ask the Podcast Coach

From Swear Words to Show Growth: What Podcasters Can Learn the Hard Way


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Ever feel like your show is stuck at 30 downloads and your guests won’t share your episode? We’ve been there, and we’re putting it all on the table—how language choices affect your brand and reach, why “big name” guests almost never translate to listener growth, and how to structure improv so it lands without a live audience. We get honest about impostor syndrome, burnout, and the moment you realize your strategy isn’t working. Then we walk through practical fixes: crafting episode promises that stop the scroll, building segments that deliver clear payoffs, and setting up chapters so listeners can jump straight to what matters.

We also tackle the messy stuff most shows avoid. If a co‑host keeps low-talking under you, the solution isn’t a new mic—it’s leadership. Hear how to set expectations, give actionable feedback, and make the hard call when behavior doesn’t change. On the tools front, we compare quick-win clip workflows, where AI show notes actually help (FAQs, key takeaways), and why you still need a human ear before you publish. We touch on platform realities—feed limits, chapter support, and the way explicit tags can nuke discoverability in certain markets—so your distribution doesn’t quietly work against you.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

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Mentioned In This Episode

School of Podcasting
https://www.schoolofpodcasting.com/join

Podpage
http://www.trypodpage.com

Home Gadget Geeks
https://www.homegadgegeeks.com


FEATURED SUPPORTER: Dr. Craig Van Slyke from AI Goes to College

Generative artificial intelligence systems, like ChatGPT, are transforming the world of higher education. AI Goes to College covers the latest developments in generative AI as they relate to higher ed. Each episode is filled with insights and practical tips that you can use to navigate an AI-enabled world. 

Check it out at aigoestocollege.com

Podcast Hot Seat Black Friday Deal

Not happy with your downloads? Get some honest, constructive, feedback to get your show going in the right direction AND get a free month at the School of Podcasting (now through the end of the year). Take advantage of this black friday deal and get your podcast going in the right direction. Go to podcasthotseat.com

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Ask the Podcast CoachBy Dave Jackson, Jim Collison

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