On today’s show I sat down with Michelle Baxter, creator of Wandering Westfield, to discuss the evolution of her Instagram page from a pandemic hobby to a full-time career.

Michelle shares her journey from being a stay-at-home mom and legal video specialist to becoming a notable influencer in Westfield, Indiana.

Our conversation covers the marked growth and development of Westfield over the past decade, tips for content creation, and upcoming events like the LIV Golf Individual Championship.

We end with Michelle providing recommendations on must-visit spots in Westfield and discuss her experiences and advice for aspiring content creators.

You are going to learn about: - Michelle’s Instagram Account Evolution - Tips to Becoming a Content Creator - Westfield’s Boom with New Attractions, Events, and Restaurants

Thank you to our partners: Hope Plumbing JC Hart

Check out these great clips from the show: 01:07 Guest Introduction: Michelle Baxter, Wandering Westfield 02:13 Michelle's Journey to Full-Time Content Creation 02:56 Early Creative Endeavors and Video Production 06:42 The Birth of Wandering Westfield 10:20 Growth and Challenges of Content Creation 16:56 Collaborations and Milestones 28:47 Balancing Sponsored and Non-Sponsored Content 32:38 Westfield's Transformation Over the Years 34:49 Reflecting on Westfield's Growth 35:57 Downtown Westfield and Iconic Spots 37:08 Exciting Developments and Community Feedback 37:44 Upcoming Restaurants and Growth Areas 38:22 Grand Junction Plaza and Future Plans 39:41 Brave the Barricades Campaign 41:27 LIV Golf Comes to Westfield 44:59 Weekend Plans for LIV Golf Visitors 50:02 Viral Videos and Favorite Creations 54:18 Hidden Gems and Future Predictions

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