Welcome to a special episode of PRCA Fuse! We’re celebrating 25 years of Frank PR with its founder and chairman, Graham Goodkind, a true pioneer in creative consumer PR.

In this inspiring conversation, Graham reveals the secrets behind building a standout agency, the deliberate creation of the “talkability” brand, and the bold campaigns that made Frank PR legendary. Hear the inside story of the world’s weirdest competition, discover how to push clients to be braver, and learn what it takes to negotiate one of the greatest deals in PR agency history.

Whether you’re a PR professional, creative thinker, or just love a good business story, this episode is packed with insights on creativity, resilience, and building a lasting legacy.

🔔 Don’t forget to subscribe for more episodes with industry leaders!

👇 Listen now and get inspired to make your own mark in PR.

#PR #Podcast #FrankPR #PRCAFuse #Talkability #Creativity #Inspiration ___________________________________________________________Connect:LinkedIn: Graham Goodkind | FrankTwitter: @goodkind | @WelcomeToFrankWebsite: https://www.welcometofrank.com/contact

______________________________________________________

Follow Adrian Ma on Social Media:LinkedIn: Adrian Ma - Fanclub PR | Fanclub PRWebsite: Fanclub PR

_______________________________________________________

Like and subscribe if you enjoyed this episode! Podcast Manager and Producer: Ikechukwu [email protected] Linkedin: Ikechukwu MgbenweluSocials: PRCA_HQDisclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.

From UN negotiations to climate conferences, hear firsthand accounts of how world-changing conversations happen. Join us for an extraordinary journey into the heart of global decision-making with Barry Johnston, co-founder of Purpose Union and former global advocacy director for the Malala Fund.

In this riveting episode, Barry pulls back the curtain on international summits, revealing the intricate dance of diplomacy, unexpected moments of connection, and the relentless pursuit of global change.

___________________________________________________________

Connect:

LinkedIn: Purpose Union

Twitter: @purpose_unionWebsite: purposeunion.com

______________________________________________________

Follow Adrian Ma on Social Media:

LinkedIn: Adrian Ma - Fanclub PR | Fanclub PR

Website: Fanclub PR

_______________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Producer: Ikechukwu [email protected]

Linkedin: Ikechukwu Mgbenwelu

Socials: PRCA_HQDisclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.

In this revealing episode, Pangolin's co-founders dive deep into the transformative world of earned media and PR. Will Cook and David Phillips break down how the communication landscape has dramatically shifted over the past decade, introducing their innovative 4P model: Publishers, People of Influence, Platforms, and Peers.

The conversation explores how modern PR extends far beyond traditional media relations, incorporating influencers, social platforms, and community engagement. Using real-world examples like their Frank's Hot Sauce campaigns with Danny Dyer, they demonstrate how a single campaign can generate multi-channel impact, from social media buzz to traditional media coverage.

______________________________________________________

Connect:

LinkedIn: Pangolin
Pangolin
@Pangolin_PR

Website: pangolinpr.com

______________________________________________________

Follow Adrian Ma on Social Media:

LinkedIn: Adrian Ma - Fanclub PR | Fanclub PR

Website: Fanclub PR

_______________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Producer: Ikechukwu Mgbenwelu: [email protected]

Linkedin: Ikechukwu Mgbenwelu

Socials: PRCA_HQ

Ever wondered how brands can truly connect with the next generation? Join us for an eye-opening conversation with Catherine McColl and Victoria Miller, co-founders of Hawk, as they reveal the secrets to creating meaningful youth engagement programs that make a difference.

In this episode, you'll discover:

How the London 2012 Olympics inspired a new approach to youth programs

Real-world examples of transformative education initiatives

Insider strategies for brands looking to create authentic impact

Global case studies from AIA's Healthiest Schools Competition to Premier League Primary Stars

From mental health apps to innovative school playground projects, Catherine and Victoria share incredible stories of how brands can support and empower young people. Whether you're a marketer, educator, or business leader, this podcast offers unprecedented insights into youth engagement.

Key Highlights:

✓ Unique approaches to youth and education programs

✓ Measuring real-world impact

✓ Navigating the complex landscape of youth engagement

✓ Global perspectives on education and social impact

Don't miss this game-changing conversation that proves brands can be a force for good!

______________________________________________________

Connect:

LinkedIn: Hark

Website: harklondon.com/

______________________________________________________

Follow Adrian Ma on Social Media:

LinkedIn: Adrian Ma - Fanclub PR | Fanclub PR

Website: Fanclub PR

_______________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Producer: Ikechukwu Mgbenwelu: [email protected]

Linkedin: Ikechukwu Mgbenwelu

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are not necessarily endorsed by the Fuse podcast.

In this compelling episode of the PRCA Fuse podcast, join Suresh Raj, a pioneering communications executive who made the extraordinary transition from MTV performer to Global Chief Growth Officer, as he recounts his inspiring story of resilience, diversity, and determination.

Discover how this Malaysian-born, multicultural professional navigated the intricate worlds of music, public relations, and corporate leadership, breaking down barriers and creating opportunities throughout his journey. Suresh’s path is a masterclass in authentic leadership, strategic growth, and leveraging one’s platform to drive meaningful change.

Key Highlights:

• A global career spanning independent agencies and major networks
• Named one of the top LGBTQ+ executives by the Financial Times
• A passionate advocate for diversity and inclusion in communications
• Insights from Ogilvy PR to M&C Saatchi North America

Whether you're an aspiring communications professional, an entrepreneur, or simply seeking inspiration, this episode offers invaluable lessons in perseverance, authenticity, and transforming challenges into opportunities.

______________________________________________________

Connect:

LinkedIn: Suresh Raj (He/Him/His)

______________________________________________________

Follow Adrian Ma on Social Media:

LinkedIn: Adrian Ma - Fanclub PR | Fanclub PR

Website: Fanclub PR

_______________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Producer: Ikechukwu Mgbenwelu: [email protected]

LinkedIn: Ikechukwu Mgbenwelu

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are not necessarily endorsed by the Fuse podcast.

On this episode, our host, Adrian Ma, is joined by long-time friend and leading voice in the study of race, media, and cultural industries, Professor Anamik Saha. Anamik Saha is a Professor of Race and Media at the University of Leeds and co-editor of the European Journal of Cultural Studies.

His work critically explores how race and power shape the media we consume, and he’s the co-author of the powerful new book The Anti-Racist Media Manifesto.

From his groundbreaking research on diversity in publishing to his thought-provoking insights on racial capitalism and digital culture, Professor Saha brings a sharp, necessary lens to the media landscape. Let’s dive in

______________________________________________________

Connect:

School of Media and Communication

University of Leeds, Leeds, LS2 9JT

Office: Rm 2.18 Clothworkers' North Building

My office hours are Wednesdays between 9:30-11:30.

Please click here to book an appointment.

New book, The Anti-Racist Media Manifesto (2024) (co-authored with Francesca Sobande and Gavan Titley), is now available from Polity.

Recent work

______________________________________________________

Follow Adrian Ma on Social Media:

LinkedIn: Adrian Ma - Fanclub PR | Fanclub PR

Website: Fanclub PR

_______________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Producer: Ikechukwu Mgbenwelu: [email protected]

LinkedIn: Ikechukwu Mgbenwelu

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are not necessarily endorsed by the Fuse podcast.

Join host Adrian Marr as he sits down with David Blois, a veteran M&A expert with over 30 years of experience in the communications industry, to unravel the intricate world of agency acquisitions and mergers. In this riveting episode, David pulls back the curtain on what happens behind the scenes of high-stakes business deals. From his early days navigating the challenging markets of post-Berlin Wall Eastern Europe to becoming a leading M&A advisor, David shares unprecedented insights into:

• The critical importance of cultural fit in successful acquisitions

• How to prepare your agency for a strategic sale

• Insider secrets from 30 years of deal-making

• The evolving landscape of private equity in communications

• Surprising stories from his most memorable transactions

Whether you're an agency owner considering a future sale, a communications professional curious about industry dynamics, or an entrepreneur seeking strategic growth, this episode offers invaluable wisdom from one of the sector's most experienced dealmakers. Discover the human stories behind business transactions, learn how to maximise your agency's value, and gain a deeper understanding of the strategic chess game that is modern communications M&A.

________________________________________________________

Connect with David Blois:

Twitter: @MandAAdvisory

YouTube: @MandAAdvisory

LinkedIn: David Blois

Follow Adrian Ma on Social Media:

LinkedIn: Adrian Ma - Fanclub PR | Fanclub PR

Website: Fanclub PR _______________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Producer: Ikechukwu Mgbenwelu: [email protected]

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are not necessarily endorsed by the Fuse podcast.

In this episode of PRCA Fuse, our host, Farzana Baduel, CEO of Curzon PR, is joined by Viroslava Novosylna, CEO of Slova Tech PR and co-founder of W Tech, who discusses her daily routine, emphasising the significance of mental health and personal activities. She highlights the challenges of managing an international team after the Ukraine invasion, focusing on mental health and remote work. Viroslava shares her journey of launching Slova Tech PR at 22, motivated by Ukraine's tech boom. She underscores female founders' need to establish personal brands and overcome imposter syndrome. Furthermore, Viroslava co-founded the Ukrainian PR Army to aid in crisis communication. She views AI as a means to enhance PR efficiency but emphasises the importance of human interaction in international communication.

________________________________________________________

Connect with Viroslava Novosylna:

Instagram: @slova.agency

LinkedIn: Viroslava Novosylna

Website: slova.agency

Follow Farzana on

Social Media: Twitter & Instagram: @FarzanaBaduel

Executive Producer: David Olajide - [email protected]

________________________________________________________

Like and subscribe if you enjoyed this episode!

PRCA Fuse Producer: Ikechukwu Mgbenwelu - [email protected]

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.

In this episode of PRCA Fuse, our host, Farzana Baduel, sits with Daisy Pack, Managing Director of Hunter, and discusses her daily routine, emphasizing the importance of exercise and creative thinking.

She highlighted her experience with major brands and her role in growing Hunter UK, which includes a hybrid work schedule and close collaboration with a US team of 300. Daisy shared insights on cultural differences between the UK and US PR industries, noting higher budgets and greater PR value in the US.

She also discussed her career journey, her transition to Hunter UK, and the importance of new business development. Daisy emphasized the significance of earned media and strategic menu placement in driving brand growth, particularly for Tabasco.

________________________________________________________

Like and subscribe if you enjoyed this episode!

Connect with Daisy Pack:

Twitter: @HunterPR

Instagram: @hunterprny

LinkedIn: Daisy Pack

Follow Farzana on

Social Media:

Twitter & Instagram: @FarzanaBaduel

Executive Producer: David Olajide - [email protected] ________________________________________________________

Podcast Manager and Editor: Ikechukwu Mgbenwelu - [email protected]

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.

In this episode of PRCA Fuse Global, we sit down with Amanda Coleman, a crisis communication specialist with over 25 years of experience in exploring the evolving landscape of crisis management, reputation strategy, and PR leadership.

Amanda shares her journey from journalism to PR, her critical role in the Manchester Arena attack response, and how organisations can better prepare for and handle crises. She also discusses the impact of social media, the importance of mental health in crisis management, and key insights from her books, including Crisis

Communication Strategies.

📖Featured Books:

• Crisis Communication Strategies
• Everyday Communication Strategies
• Strategic Reputation Management

________________________________________________________

Connect with Amanda Coleman:

Twitter: @amandacomms

Instagram: @amandacomms

LinkedIn: Amanda Coleman

Follow Farzana onSocial Media:

Twitter & Instagram: @FarzanaBaduel

Executive Producer: David Olajide - [email protected]

________________________________________________________

Like and subscribe if you enjoyed this episode!

Podcast Manager and Editor: Ikechukwu Mgbenwelu - [email protected]

Socials: PRCA_HQ

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.