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The beauty industry used to keep EVERYTHING a secret…

Now it feels like everyone is sharing EVERY trick, technique, and treatment online - and the whole industry is starting to look the same.

In today’s episode, we’re diving into one of the most controversial topics in beauty right now: Gatekeeping vs Oversharing.

Is oversharing killing creativity?

Is gatekeeping selfish or smart?

Are clients and competitors expecting too much access to your work?

And where’s the line between educating… and giving away the craft you worked so hard to build?

We’re breaking down:

✨ How gatekeeping has evolved

✨ The pressure to constantly give free value

✨ Copying, competitors, and “same-service syndrome”

✨ The impact of TikTok tutorials on originality

✨ Why oversharing is exhausting — especially for educators

✨ When gatekeeping is actually GOOD for your business

✨ How to protect your creativity and keep your boundaries strong

If you’ve ever felt guilty for not sharing everything… or frustrated because everyone is copying everything… this episode is going to HIT.

Share what helps. Protect what’s yours.

Your creativity deserves boundaries.

See you next week for another episode of What The Pluck! 💖

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Hosted by
Jamie Long: https://www.instagram.com/_jamielong_/

Harriet Thacker: https://www.instagram.com/harriet__thacker/