Ditching Hourly

Geraldine Carter - Melting The Pyramid


Listen Later

Geraldine Carter joined me on Ditching Hourly to give us a behind-the-scenes recap of what went into her pivot from selling one-time $9,500 mastermind programs to selling a $995/mo ongoing subscription model.

  • (00:00) - Introduction and Guest Welcome
  • (00:34) - Defining 'Melting the Pyramid'
  • (04:38) - Transitioning Business Models
  • (08:54) - Challenges and Key Changes
  • (14:00) - New Program Structure and Benefits
  • (24:41) - Launch Phase and Simplification
  • (27:52) - Navigating the Launch Transition
  • (28:36) - Managing High-Touch Programs
  • (29:33) - Prioritizing VIP Clients
  • (31:10) - Finalizing the Launch
  • (33:06) - Subscription Model Insights
  • (34:50) - Building the Community
  • (37:50) - Efficiency and Scalability
  • (42:46) - Handling Uncertainty and Risk
  • (50:04) - Adapting to Subscription Growth
  • (52:54) - Conclusion and Takeaways

  • Geraline's Bio

    Geraldine Carter helps overworked CPAs create the accounting firm and the life they have always wanted.

    Geraldine's Links

    • The website » https://geraldinecarter.com/
    • The podcast » https://www.businessstrategyforcpas.com/
    • The book » https://geraldinecarter.com/book
    • The community » https://geraldinecarter.com/peak-freedom

    ----

    Do you have questions about how to improve your business?

    Things like:

    • Value pricing your work instead of billing for your time?
    • Positioning yourself as the go-to person in your space?
    • Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?

    Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.


    Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.

    To book your one-on-one coaching call, go to:

    https://jonathanstark.com/call

    I hope to see you there!

    ...more
    View all episodesView all episodes
    Download on the App Store

    Ditching HourlyBy Jonathan Stark

    • 4.7
    • 4.7
    • 4.7
    • 4.7
    • 4.7

    4.7

    54 ratings


    More shows like Ditching Hourly

    View all
    The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

    The Tim Ferriss Show

    16,119 Listeners

    Conversations with Tyler by Mercatus Center at George Mason University

    Conversations with Tyler

    2,451 Listeners

    Startups For the Rest of Us by Rob Walling

    Startups For the Rest of Us

    703 Listeners

    The a16z Show by Andreessen Horowitz

    The a16z Show

    1,092 Listeners

    Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

    Marketing School - Digital Marketing and Online Marketing Tips

    1,263 Listeners

    Founders by David Senra

    Founders

    2,160 Listeners

    The Game with Alex Hormozi by Alex Hormozi

    The Game with Alex Hormozi

    4,463 Listeners

    REWORK by 37signals

    REWORK

    210 Listeners

    The Futur with Chris Do by The Futur

    The Futur with Chris Do

    857 Listeners

    My First Million by Hubspot Media

    My First Million

    2,656 Listeners

    The Prof G Pod with Scott Galloway by Vox Media Podcast Network

    The Prof G Pod with Scott Galloway

    5,590 Listeners

    All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

    All-In with Chamath, Jason, Sacks & Friedberg

    9,927 Listeners

    Deep Questions with Cal Newport by Cal Newport

    Deep Questions with Cal Newport

    1,329 Listeners

    AI and I by Dan Shipper

    AI and I

    33 Listeners

    David Senra by Scicomm Media

    David Senra

    135 Listeners