Get Amplified

Send us Fan Mail

Hi this is Vicky and I haven't been this excited about technology since I used to demonstrate Application Publishing 21 years ago!

So I apologise for my enthusiasm on this episode of Get Amplified where Sam and I are joined by David O ‘Hara from Beaconforce to chat about their innovative employee engagement app and why intrinsic motivation and trust are the critical leading indicators of sustainable business and how Beaconforce helps measure them in real time.

Think of it as your 'Fitbit' for employee engagement and you start to realise how this deep listening tool enables the agility in your business you have been missing! Especially in the new remote working world we find ourselves in.

You can find out why Gartner recommended Beaconforce to Toyota and just how critical it has become to their business here

If you would like to book a quick demo, we would love to show you! https://calendly.com/amplifiedgroup-vicky/30min

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

Duncan joins Sam and Vic to share how he stays true to himself and why he is a purpose driven leader but we don't just cover this. Duncan takes leadership to another level, he talks passionately about the importance of diversity, equality and inclusion and shares why intrinsic motivation is so critical to his team.

We also hear first hand  the big hairy audacious goals he has set himself, having recently joined the board of techUK. Prepare to be inspired, we certainly were!!

Here is the link for the video Duncan refers to from Dan Pink
https://www.youtube.com/watch?v=u6XAPnuFjJc
 

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

What can you really learn from leading through hyper-growth, not once, but three times?

In this episode of Get Amplified, we’re joined by Lewis Gee, who’s held senior sales leadership roles at Citrix, VMware, and ServiceNow during their most intense hyper-growth phases.

Lewis shares what it was really like working under different founding leadership styles, and how (or if) those organisations stayed true to their original purpose as they scaled at pace.

We get into:

• What actually changes as companies move through hyper-growth 
• The leadership behaviours that help teams scale and the ones that break under pressure 
• Where organisations start to drift from their original purpose (and why it matters) 
• The common pitfalls that show up as growth accelerates 
• And the lessons sales leaders can take into their own teams right now 

There’s a strong EMEA lens throughout, making this especially relevant for regional leaders navigating the complexity of scaling across markets, but the leadership lessons are applicable globally.

This episode of Get Amplified is not to be missed for EMEA regional sales leaders and also Global sales leaders needing an insight into EMEA sales best practice.

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

This podcast maybe just a 'chat' between friends, but there is no getting away from what is at the heart of Phoenix's success - it is it's people and culture with Sam as the driving force.

Sam shares with us, just how important it is to get the culture right, to create the caring and  trusting environment with clear purpose and vision  that enables  talent to grow and take on new responsibilities. How this  not only helps  with talent retention but is the secret behind their business success.

We  nearly called the episode the importance of having fun at work so that should give  you an idea of the tone of the podcast!   We hope you enjoy listening to it as much as we did recording it! The #GetAmplified Crew

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

Dave Wright joins Sam and Vic to share his thoughts on how to drive innovation through teamwork. Hear Dave's fascinating career story that has landed him in such an exciting role.

Dave gives us a valuable insight into  why no idea is a bad idea because you never know the future and why asking 'why' is the most important question.

It wouldn't be an Get Amplified podcast if we didn't touch on the importance of trust  - We learn why Dave believes  the most beautiful culture is where you don't need to be 'brave' because everyone is safe to say what they think' and where cross functional teams can work without hierarchy.   

There is also an admission from Vic that perhaps she should have edited out ?

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

What if your biggest competitive advantage, isn’t your product?

In this episode of Get Amplified, we’re joined by Paul Wiefels, Managing Director and co-founder of The Chasm Group, and a master of go-to-market strategy in the tech industry.

And he doesn’t hold back.

Paul challenges one of the biggest assumptions in tech: that better product wins. In reality? The gap between competitors is often tiny “not more than 10 cents worth of difference.” What really separates winners is how fast and effectively they go to market.

We get into:

• Why tech is now a time-based competition, and what that actually means 
• How alignment and purpose become your biggest accelerators 
• Why aligning and motivating your troops is key to success
• The real reason great products still fail to win 
• And what leaders should be focusing on right now to move faster 

We discuss how speed doesn’t come from pressure, it comes from clarity, alignment, and everyone pulling in the same direction.

Paul also touches on the technology adoption lifecycle and the infamous “chasm,” brought to life in Crossing the Chasm by Geoffrey Moore, and why it’s still just as relevant today.

If you’re in a market where products look increasingly similar (and you’re wondering how to actually win) this episode is a bit of a wake-up call.

This is a not to be missed episode.

As Paul says, “Tech is very mainstream now. We are no longer mystified by​ technology . . .  Tech companies are always fighting in a time-based competition . . . Nowadays there’s not more than 10 cent worth of difference in tech in the same category. How you take things to market is just as important as what things you’re taking to market. How you’re organising your troops inside the company is even more important than it was previously.”

Further Info

Paul talks about the technology adoption lifecycle and describes ‘the chasm’ which is detailed in Geoffrey Moore’s well regarded book,  Crossing the Chasm.

If you enjoyed this one, we think you’ll love our conversation with Geoffrey Moore: A Chicken Can Only Lay One Egg At a Time

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

What happens when you actually start doing the things you talk about?

In this episode of Get Amplified, it’s just Sam and Vic (no guest, no script!), reflecting on what they’ve learned from the incredible leaders who’ve joined the podcast, and how they’re now putting it into practice themselves.

Or, as Vic puts it: we’re eating our own dog food.

Off the back of conversations with leaders like Mark Templeton, Colin Brown and others, they share getting clearer on what they actually do: helping teams execute at speed. 

We get into:

• Why simplicity is the unlock for speed (and why most teams overcomplicate things) 
• The four pillars behind high-performing teams: trust, purpose, clarity, and simplicity 
• Why execution is the missing link between teamwork and results 
• How leadership styles are evolving (hint: it’s less about ego, more about empathy) 
• And the honest lessons they wish they’d known 20 years ago 

It’s reflective, a bit raw in places, and full of those “Ah! that’s why that didn’t work” moments.

Plus, a sneak peek into what’s coming in the second half of the series (and why you’ll want to tune in).

If you’ve ever listened to the podcast and thought “this all sounds great, but what does it actually look like in practice?”, well we've attempted to join the dots.

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

Rebecca Fox joins the Get Amplified crew to talk about a topic we may have been guilty of shying away from at the Amplified Group. Not only does Rebecca share with us the importance of being authentic to build trust as a leader but how building a network around you by winning hearts and minds can propel you forward. 

It’s an honest and inspiring conversation about leadership, confidence, and doing things your way.

In the episode we explore:

• Why authenticity builds stronger leadership credibility
• How imposter syndrome stops talented people stepping forward
• The importance of building a support network around you
• Navigating leadership while balancing life outside work and of being a working mum

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

We’re delighted to bring you the second part of our podcast special with Mark Templeton.

This podcast is an important listen for all leaders in the Tech Industry.

Mark started at Citrix in marketing when it was 50 people, became President in 1998 and CEO in 1999, he experienced many stages of growth with many lessons learned along the way. 

Mark shares advice for organisations going through hyper growth, highlighting how to break down the glass ceilings of growth and also stop inertia creeping in.

We are also very thankful to Mark for sharing a very personal story of when he first became CEO and thought he needed to have all the answers and the hard lessons he had to learn.

We get into:

• Why growth naturally creates friction (and how to stay ahead of it)
• The early warning signs that inertia is creeping into your organisation
• How leadership needs to evolve at each stage of growth
• The danger of thinking you need to have all the answers (and what to do instead)
• And the mindset shift required to keep teams moving fast as you scale

It’s practical, personal, and packed with insight for any leader navigating growth, or about to.

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/

Send us Fan Mail

We’ve got a festive treat for you all! 

What does it feel like to be part of something truly special, not just a company, but a band?

In this special two-part episode of Get Amplified, we’re joined by Mark Templeton, who joined Citrix when it was just 50 people, before going on to become President and then CEO, leading the business through multiple stages of growth.

Citrix customers, partners, employees and alumni will know Mark as the inspiration and the driving force, behind the realization of the Virtual Workplace vision. 

Mark takes us back to the early days, the “magic” that people still talk about, and shares what really sat behind it: a powerful combination of belief in the vision, deep trust across the organisation, and a culture built on respect, integrity, and humility.

It’s reflective, personal, and full of those moments that remind you what great teams actually feel like.

We discuss:

• Why the best teams feel more like a band than a hierarchy 
• How trust (especially with partners and customers) became a true differentiator 
• What creates that “family” feeling, and why it matters for performance 
• The role of belonging in building something bigger than yourself 
• And the leadership lessons that still hold true today 

There was a really strong feeling among the people at Citrix. They didn’t just work there, they belonged to something. And that’s what drove the energy, the performance, and the lasting impact.

It’s a heart-warming, honest conversation, perfect for this time of year. So, put your feet up, get the fire on and pour yourself a warming drink while you enjoy his pearls of wisdom!

And don’t forget, there’s more to come in part two 👀

We would love you to follow us on LinkedIn! 

https://www.linkedin.com/company/amplified-group/