Check out the incredible story of an entrepreneur who leveraged memes and hashtags to land licensing deals with some of the biggest athletic programs in the country like Alabama, Michigan, and the Indianapolis Colts.

Homefield Apparel has done the seemingly impossible, piling up 50k+ engaged followers on Twitter and 40k+ followers on Instagram all around their D2C collegiate apparel brand based here in Speedway.

Get ready to take notes as we break down the blueprint that transformed a small startup into a multimillion-dollar empire through the power of social media and community building.

Connor Hitchcock is the Founder and CEO of Homefield. A direct-to-consumer brand that sells premium licensed college apparel for schools of all sizes.

What started as a side project in Connor's college apartment has blossomed into one of the most dominant D2C brands in the collegiate athletic space.

Connor is a whiz when it comes to building a strong brand, creating authentic social content, and people-first management.

Be sure to check out these great clips from the show:

• [3:19] Starting a Business in the Basement
• [13:14] Building a Strong Brand in E-commerce
• [14:48] The Importance of Brand in Valuations
• [16:03] Investing in Brand and Word of Mouth Marketing
• [23:10] The Last Dance and the Impact of COVID
• [28:13] Creating Engaging Content
• [35:13] Building an Authentic Brand
• [39:41] The Brand Battle

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Connor, you will learn about:

• The Role of Branding: Homefield's heavy investment in building their brand has paid off. By focusing on brand, they've managed to lower customer acquisition costs while increasing the lifetime value of their customers.
• The Power of Social Media: Our conversation highlighted the importance of engaging with your audience on social media platforms. Homefield's relaxed and engaging approach on Twitter allowed them to connect with their audience and have fun with their brand.
• Building a Strong Community: Homefield has built a raving community that goes beyond just buying their products. Their customers even sent them food and drinks during a time when they were behind on orders!

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

What do you think of when you hear the word "technology?"

Software? AI? The Cloud?

If my hunch is correct, you thought of something that the computer can do… and not the physical computer itself.

Glassboard and Grant Chapman are on a mission to reshape that thinking and get HardTech in the conversation.

Grant Chapman is a mad scientist by trade.

He and the team at Glassboard build physical products in their "laboratory" on the near west side of Indianapolis.

The work at Glassboard lies at the core of cross-sector innovation. While their primary focus is on building HardTech physical products, many of these still incorporate elements of traditional software.

From top engineering schools Purdue and Rose-Hulman, pharma giant Lilly, and software powerhouse Salesforce, Indiana forms the ideal breeding ground for genuine cross-sector innovation. We take a closer look at this movement during our conversation.

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Grant, you will learn about:

• Why attending Rally was a game changer for Glassboard
• What makes Indianapolis a hub for cross sector innovation
• How Glassboard helps bring physical products to market

This conversation took place at Rally, the Largest Global Cross-Sector Innovation Conference. Rally forges and celebrates cross-sector connections between companies, entrepreneurs, investors and universities from across the globe and features a $5M cash IN-Prize pitch competition, 1:1 investor meetups, a demo arena, content sessions and more. Rally 2024 will take place from August 27-29, 2024 in downtown Indianapolis. Register now for early bird prices.

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

There is a long-standing debate on whether or not you can teach entrepreneurship.

And though our consensus is that entrepreneurship can not be taught in a classroom, we do believe that beneficial principles, stories, and strategies can be learned and refined in an educational setting.

This is where Iris Hammel and RISE come in.

Iris Hammel is the Executive Director at RISE or Regional Innovation & Startup Education

RISE is a leader in best practices for entrepreneurship education using entrepreneurial thought and immersion.

Startup Moxie serves area high school students and their Applied Entrepreneurship program is offered to regional colleges and universities.

Iris has been a lifelong educator. Working as a business teacher and college instructor before pursuing a career in entrepreneurial education.

Be sure to check out these great clips from the show:

• [2:14] Developing an entrepreneurial mindset
• [12:15] Innovative approaches to education
• [21:51] Creating an entrepreneurial culture
• [28:35] The use of AI in education
• [38:08] The Impact of the Applied Entrepreneurship Program

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Iris, you will learn about:

• Entrepreneurship as a Vehicle for Change: Iris, a lifelong educator and entrepreneur, believes that entrepreneurship can revolutionize the education system. It's not just about starting businesses, but about fostering a mindset that encourages problem-solving, creativity, and resilience.
• Creating a Culture of Learning: We discussed the importance of creating a learning culture that prioritizes essential skills and experiences over grades. This involves transparent communication with parents and fostering a focus on mastery-based competencies.
• The Future of Education: Iris expressed excitement about the potential of AI in education. She envisions a shift where students take the lead in their own learning journeys, moving away from traditional measures like credits and hours.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

According to an article on Money.com, dog owners are also spending between $1,390 to $4,095 a year on nonessential items.

This includes everything from the usual collars and heartworm medicine to personal trainers and pet insurance. It seems that in 2023, dog owners are really going all out

Pair that with the rise of plant-based foods, and that is where Mahsa Vazin and the team at PawCo Foods come in.

I sat down with the CEO of PawCo Foods, Mahsa Vazin, Ph.D. to dive into why the Midwest is the perfect breeding ground for D2C companies.

She was an early scientist at Impossible Foods and is now building a company in a similar space

Pawco Foods is a direct-to-consumer subscription brand for pet food made from plant-based meat.

Pawco Foods was part of the IN-Prize pitch competition and was the winner for the Ag & Food category.

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Mahsa, you will learn about:

• Keys differences between The Bay Area and Indiana
• Benefits of growing a D2C brand in the Midwest.
• Why attending conferences like Rally can be a game changer for companies.

This conversation took place at Rally, the Largest Global Cross-Sector Innovation Conference. Rally forges and celebrates cross-sector connections between companies, entrepreneurs, investors and universities from across the globe and features a $5M cash IN-Prize pitch competition, 1:1 investor meetups, a demo arena, content sessions and more. Rally 2024 will take place from August 27-29, 2024 in downtown Indianapolis. Register now for early bird prices.

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

Every 39 seconds someone falls victim to a cyber attack.

We found that stat on Trava's website while we were prepping for our interview with their CEO, Jim Goldman and it blew our minds.

That means in the time it takes you to listen to this episode of Get IN. 65 cyber-attacks will happen. By the end of the episode, you will learn a few quick tips on how to make sure you're not a liability at your company.

Jim Goldman is the co-founder and CEO of Trava Security.

Trava is an Indianapolis tech company that helps protect small and medium-sized businesses from the potential damage of cyber threats. They are a Top 100 Tech Company in Cybersecurity and recently accepted their award onstage at Rally, the largest cross-sector Innovation Conference in the World.

Before co-founding Trava, Jim worked as a professor at Purdue for 20 years, as well as ExactTarget, Salesforce, and the FBI.

Be sure to check out these great clips from the show:

• [10:31] Starting a Consulting Company
• [19:55] Protecting Yourself from Cybersecurity Attacks
• [23:50] The Role of Industry Experience in Entrepreneurship Education
• [34:44] Changing target market and impacting the insurance industry
• [37:10] Growing a company during a pandemic
• [40:34] Trava's Superpower… Company Culture

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Jim, you will learn about:

• Transitioning from Academia to Industry: Jim's transition from academia to the private sector, particularly during ExactTarget's rapid growth phase, offers valuable insights for those considering a similar path.
• The Power of a Strong Team and Positive Culture: Jim highlighted the importance of building a company where everyone loves to come to work every day, a principle he and his co-founder prioritized when building Trava Security.
• Cybersecurity Quick Hitters: As a former cyber forensics expert for the FBI, Jim shared his unique perspective on the nature of malware and cyber-attacks, emphasizing the need for individuals and companies to be vigilant.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

In Malcolm Gladwell's bestseller, Outliers, it says it takes 10,000 hours of practice to become a master of any skill.

According to a quick search on Podchaser, Guy Raz has published over 1,294 podcast episodes 🤯.

He is one of the most well-known creators and on the episode, Guy shared several industry secrets to help level up your content.

The tips Guy shares can be used to level up any conversation, regardless of if it's being recorded or not.

We sat down with world-renowned podcast host, Guy Raz, at the first Rally conference in Indianapolis earlier this year.

Guy Raz is the founder and CEO of Built-It Productions. The company behind some of the most well-known podcasts like How I Built This and The Great Creators.

Guy has interviewed and profiled more than 10,000 people including Bill Gates, Condoleezza Rice, Jimmy Carter, Al Gore, Mark Zuckerberg, Bill Gates, Eminem, Taylor Swift, and many, many others.

Guy was a keynote speaker at Rally, the largest global cross-sector innovation conference, and stopped by for a quick episode of Get IN.

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Guy, you will learn about:

• Keys to creating amazing content
• How to grow from failure
• Tips for conducting a good interview

This conversation took place at Rally, the Largest Global Cross-Sector Innovation Conference. Rally forges and celebrates cross-sector connections between companies, entrepreneurs, investors and universities from across the globe and features a $5M cash IN-Prize pitch competition, 1:1 investor meetups, a demo arena, content sessions and more. Rally 2024 will take place from August 27-29, 2024 in downtown Indianapolis. Register now for early bird prices.

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

Entrepreneurship comes in all shapes, sizes, and avenues.

Whether you are raising VC to go all in on a startup or you are championing a new initiative at a Fortune 100 company, there is a way to incorporate the entrepreneurial mindset into whatever you are doing.

We sat down with Noel Paul to talk about how he developed the entrepreneurial mindset at Indiana behemoths Eli Lilly & Elanco, and how that has fueled his success in launching Tiger Careers and Consulting.

Noel Paul is the CEO of Tiger Careers and Consulting. Prior to starting Tiger Careers in 2018, Noel Paul was the Global Leader of Corporate Responsibility at Elanco and the Global Program Leader for International MBA Recruiting at Eli Lilly. He has also been an executive Mentor at Purdue Foundry, an accelerator and incubator program in Indiana. He works with the International Center, and coaches expats through his consulting work at his company, Tiger Careers and Consulting.

Be sure to check out these great clips from the show:

• [2:33] Memories from Pakistan and moving to the United States
• [11:48] Taking a chance on Lilly
• [15:30] Paying it forward
• [17:47] Tips for success at a large corporation
• [26:33] Corporate Innovation success and failure
• [27:35]Securing corporate clients for startups
• [32:38] Importance of finishing the job and building relationships
• [40:27] Entrepreneurial experience in corporate social responsibility

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Noel, you will learn about:

• The Power of Relationships: Noel highlights the importance of building strategic external relationships, especially in a startup environment. He also acknowledges the value of internal relationships within a large organization.
• Innovating via Intrapreneurship: Noel shares his gratifying entrepreneurial experience of securing a $3 million grant from the Gates Foundation to commercialize animal health products for smallholder farmers in East Africa.
• Climbing The Corporate Ladder: Noel's career path took him from civil engineering to HR and global marketing at Eli Lilly. His time at Lilly taught him the importance of continuous improvement and the value of a supportive company culture.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

"I'm a down-and-to-the-right guy" are words you almost never hear in tech. Especially not from a serial entrepreneur with two previous exits to his name.

Dan Hanrahan told us that his most valuable day at a company is the first. After that his value goes down and to the right.

While I am sure many of his employees might disagree, the point still stands that Dan is an expert at getting businesses up and running.

We sat down with him and talked all about launching and scaling startups.

Dan Hanrahan is a serial entrepreneur. So far, he's started 4 companies and sold two of them. He was employee number one at Brooksource, an Indy-grown staffing and recruiting company. Today, he is the Co-Founder of Haulstr, an Indianapolis-based software-powered home services company that offers mulch, patios, landscaping, and dumpster rentals.

Dan was a previous partner at iGoDigital which sold to ExactTarget and the founder of Sigstr which was acquired by Terminus.

Be sure to check out these great clips from the show:

• [6:50] Starting a software company
• [8:06] The failed time card venture
• [9:30] Advice for non-technical founders
• [16:47] Transitioning from Startups to Scale
• [24:19] The silver tsunami and the opportunity to modernize small businesses
• [33:58] Acquiring a business vs starting from scratch
• [49:09] The concept of time and its importance

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Dan, you will learn about:

• Advice for Non-Technical Founders: As a non-technical founder himself, Dan offered practical advice on working with technical co-founders. He emphasized the importance of treating your technical co-founder as a partner and the need for trust and communication in the relationship.
• The Silver Tsunami: Dan discussed the concept of the "silver tsunami," the impending transition of millions of small businesses owned by baby boomers. He sees an opportunity in acquiring these businesses and applying technology to modernize and grow them.
• Empowering Entrepreneurial-Minded Individuals: Dan believes in hiring people who have a desire to start their own businesses and sees his company as a stepping stone for them to achieve that goal.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

A.I. is taking the technology world by storm. You can't open 3 websites without seeing some type of generative A.I. plugin.

But how do you separate the help from the hype?

We sat down with experts in the industry to dive into what you need to know to incorporate A.I. into your everyday life.

Jake and Karen also provided a few predictions on where the industry is going. (Teaser: is digital cloning a lot closer than we imagined?)

Jake Miller is the CEO of The Engineered Innovation Group, an organization focused on creating innovative, human-centric B2B SaaS products.

The Engineered Innovation Group has grown in headcount from zero to 30+ in 18 months and doubled in revenue year over year.

Jake works alongside Karen Mangia, who is the President and Chief Strategy Officer at EIG, and has worked with big brands like Salesforce, Cisco, and AT&T.

Be sure to check out these great clips from the show:

• [4:13] Architecting core values with an abundance mentality
• [8:43] The difference between convergent and divergent thinking
• [20:23] The top three transformational technologies: data science, generative AI, and blockchain, and their practical applications
• [28:00] Digital twin technology and the future of digital colleagues
• [35:01]The future of human-computer interaction
• [37:16] Skills for career acceleration in a changing landscape

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Jake and Karen, you will learn about:

• Separating the help from the hype: Artificial intelligence is one of the most trending topics in technology today. Hear a few useful tips from industry experts.
• Transformational Technologies: Data science, generative AI, and blockchain are the top three transformational technologies to watch. We discuss the power of combining technologies like AI and blockchain to ensure the credibility of information.
• Human Digital Twinning: The future of human-computer interaction is evolving rapidly. Critical thinking, curiosity, and asking better questions are essential skills in this era of automation and emerging technologies.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.

Is entrepreneurship more about the idea or the execution?

If you ask Angie Stocklin, it's all about the execution. Which is exactly what she and the team at One Click Ventures did for over a decade before selling to Foster Grant in 2018.

In today's show, we sit down with Angie to talk about her journey with One Click and how she has continued giving back to the entrepreneurial community and sculpted a newfound identity since their exit.

Angie Stocklin was the COO and Co-Founder at OneClick, a company located in Greenwood, Indiana that owned 3 different eyewear brands. After OneClick was acquired by Foster Grant in 2018, Angie has become an Angel Investor, a columnist for the Indianapolis Business Journal, and an Entrepreneurship and Innovation lecturer at Purdue University.

Be sure to check out these great clips from the show:

• [2:05] Finding a niche and running with it
• [16:35] Angie reflects on the lack of separation between life and work
• [17:32] Advice for founders after selling a business
• [28:07] The importance of brand building and customer support
• [37:55] Insights into Angie's approach to angel investing
• [47:59] Execution vs Idea

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. Get IN. is brought to you by Powderkeg and Elevate Ventures.

In our conversation with Angie, you will learn about:

• Resilience and Curiosity: Angie emphasized the importance of resilience and curiosity in entrepreneurship. She believes these traits, while innate in some, can be cultivated through experiences and challenges.
• Community Connection: Angie emphasized the importance of connecting with your community as an entrepreneur. She encourages entrepreneurs to reach out and connect with others for support and learning.
• The Identity Crisis Post-Entrepreneurship: Angie opened up about the struggle of finding her identity post-One Click. Her advice to other founders? Take time to reflect and explore different options before diving into the next venture.

If you have a chance, please leave an honest rating and review on Apple Podcasts by clicking here. It will help the show and its ranking on Apple Podcasts incredibly! Thank you so much!

Get IN. is the show focused on the unfolding stories and most extraordinary innovations happening in the heartland today. The show is hosted by Christopher (Toph) Day, CEO of Elevate Ventures and Matt Hunckler, CEO of Powderkeg. Get IN. is brought to you by Powderkeg and Elevate Ventures.

Want to get connected with other leaders in the Powderkeg community?

Are you interested in joining the only private membership network focused on supporting tech companies and executives in communities beyond Silicon Valley? Apply for Powderkeg Premium Membership today.

Interested in starting your own Podcast?

Casted is THE first and only podcast and video marketing platform made SPECIFICALLY for B2B brands. The platform makes it possible to publish, syndicate, amplify, and measure the value of your podcast and video content And if you're a startup, Casted offers their for Startups program that might be for you — offering exclusive deep discounts of up to 82% off retail price for qualifying startups. Connect with Casted at Casted.us/powderkeg.