Get Seen & Sell: Content & Marketing for Women in Business

Learn how to build approachable authority on LinkedIn to stand out without sounding performative. In this episode, linkedin ghostwriter Julia Zatta breaks down what real thought leadership looks like in 2025: grounded confidence, clear insight, and human tone.

Discover how to share bold opinions, show expertise without ego, and position yourself as a trusted leader people want to follow.

Book a visibility call with Julia here: https://tidycal.com/julia-zatta/linkedin-strategy

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

If your LinkedIn posts aren’t getting traction, it’s not your ideas, it’s your hook.

In this episode, I'll show you how to write scroll-stopping openings using the 3C Framework, specifically for personal branding on LinkedIn. You’ll learn

• Why tension grabs attention,
• How storytelling chemistry keeps your audience engaged,
• And how to write hooks that make people need to click 'see more'.

Resources mentioned

Typegrow text formatter: https://typegrow.com/tools/linkedin-text-formatter

Grab my FREE Hook templates: https://sendfox.com/lp/1x478y

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

Many LinkedIn users don’t realize they can publish articles and newsletters — or how powerful they are for visibility and lead generation. In this episode, Julia Zatta explains the difference, shares new LinkedIn features, and shows how to use newsletters to build authority and nurture clients.

Book your Visibility Call: https://tidycal.com/julia-zatta/linkedin-strategy

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

In today’s episode, I’m breaking down one of the most common questions I get from founders:

“Should I post on my company page or stick with my personal profile?”

If you’ve been ignoring LinkedIn because you’re too busy (or too overwhelmed to figure it out) — this one’s for you.

We’ll cover:

• The key difference between your personal profile and a company page
• When a company page is actually worth the effort (and when it’s not)
• How to use both together without becoming a content zombie
• What NOT to waste your energy on (you’re welcome)

Spoiler: The algorithm does not love your company page.But that doesn’t mean it’s useless. You just need to know how to play the game.

If you want me to help you show up on LinkedIn book a Visibility call here: https://tidycal.com/julia-zatta/linkedin-strategy

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

In this episode, I explore how you can tell if your LinkedIn strategy is driving results for your personal brand. I outline the common patterns I've observed with my clients, whether they are senior leaders or early-stage entrepreneurs, and provide actionable insights into what LinkedIn marketing strategies to focus on at each stage in your business. Hit 'subscribe' to stay up to date with each new post and learn LinkedIn marketing tips for personal brand growth.

Book your LinkedIn Visibility Call here: https://tidycal.com/julia-zatta/linkedin-strategy

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

Founders often weaken their LinkedIn brand without realizing it. In this episode, I share the top mistakes I see all the time as a LinkedIn ghostwriter, plus simple fixes.

Want help improving your brand and messaging? Book your free LinkedIn Visibility Call here: https://tidycal.com/julia-zatta/linkedin-strategy

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

I’m joined by my client, pain recovery coach Laura Haraka, to talk about LinkedIn marketing for coaches, social media for small businesses, and what happens when you find the right support. Laura shares her journey from teaching to coaching, the impact of outsourcing marketing as a small business, and the wins she’s seen since we started working together. A must-listen if you’re ready to delegate and don't know where to start.

Connect with Laura here: https://www.feeltoheal.live/

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

Learn how to build a LinkedIn content strategy that actually works for your personal brand. As a ghostwriter and strategist, I’ll show you how to define your ideal client, map their challenges, create four content pillars, and use social proof effectively. Walk away with a simple framework to attract clients and show up confidently.

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

Hiring a content writer for your small business can feel overwhelming.

What if they create more work instead of saving you time?

In this episode Julia Zatta breaks down how to prepare before you outsource, the exact questions to ask potential collaborators, and the red flags to avoid so you don’t get stuck micromanaging your content partner.

Looking for a content writer to support your small business?

Book a visibility call: https://tidycal.com/julia-zatta/linkedin-strategy

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter

Hot takes don’t have to be clickbait or chaos. In this episode, I break down how to share strong opinions on LinkedIn in a way that attracts the right audience, builds trust, and positions you as an authority, without alienating your ideal clients. Share your thoughts in the comments or DM me on LinkedIn and tell me about it.

Come say hi on Instagram:

👉 https://www.instagram.com/juliazatta_copywriter/

Check out my Linktree for more good stuff:

👉 https://linktr.ee/juliazatta_copywriter