Kelly talks to Scott Witthoft about his new book is called “This is A Prototype: The Curious Craft of Exploring New Ideas.”

“Prototyping is a slow art of figuring out by fumbling around; it takes practice to create prototypes that fail well.” 

“Turning a question into an experience in order to understand the unknown is huge.” 

“Surrendering your work is the first step toward learning from it, making a shift from being a creator of a thing to a curator of an experience.”