The Simple and Smart SEO Show

Google Said What? Google Algo Leak + SEO Squad Inside Look


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Breaking news in SEO: The Google Algo leak!

Join my FREE  three-day SEO challenge for small business owners with websites.

Breaking News: Leaked Google Document

  • Great articles from Michael King from iPullRank and Rand Fishkin
  • Highlights from the leak:
      - Google uses a "site authority index," contradicting their stance on DA
      - Google uses click data (nav boost) for ranking content, despite previous denials
      - Existence of a "sandbox" for new or sensitive sites
      - Use of Chrome visit data for ranking purposes
SEO Insights from the Leaked Document

  • Twiddlers: Reorganize search results before presenting them
  • Authors can improve content scores
  • Local pages rank better due to relevance
  • Small Publishers: Devalued compared to larger sites


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Inside the SEO Squad

  • Weekly small group for business owners with websites
  • Get real support with Google Search Console and SEO
  • Importance of reviews and trust signals
  • Recommended using reviews apps
  • User Experience Interviews
  • Keywords and Blogging
  • Google Search Console Insights
    - Discussed indexing issues and seasonal business trends
    - Provided tips on resubmitting pages for indexing
  • Reading Search Engine Results Pages (SERPs)
Join my FREE three-day SEO challenge starting June 4, 2024

- Expressed passion for helping entrepreneurs understand SEO

Interviews are back in June!

Stay tuned for more insightful episodes and SEO tips!

Send me a text!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

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The Simple and Smart SEO ShowBy Crystal Waddell

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