Healthcare Rap

In the second of three special episodes recorded at HIMSS '24, Jared and Zain speak with three senior tech leaders: Heidi West, Head of Healthcare at Zoom, Rob Wolfe, Senior Healthcare Technologist at LG, and Michael Blumental, Chief Revenue Officer at Hyro. 

This episode focuses on technologies that you likely already know about or have in your daily life. From video chats to chat bots to home appliances and more, when technology does its job right, it’s usually invisible. You’ll want to listen for some of the themes such as what it takes for innovators to come from outside of healthcare and succeed, why consumer electronics companies are helping hospitals do more with less, and how automating conversations with the latest advancements in AI is improving clinical operations and patient access. 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#316) 

See omnystudio.com/listener for privacy information.

Paymon Farazi, President of Signify Health, joins the Rap for an exclusive chat about where health at home does — and doesn't — fit along consumers' healthcare journeys. It’s been about a year since CVS Health completed its acquisition of Signify Health, and Paymon shares how the acquisition is helping more consumers receive care in a consumer-centric setting. He also uncovers what he refers to as "the stranger problem" and reflects on the technologies that are needed to scale and enable quality care in this setting. 

All that, plus the Flava of the Week about the theme from this year’s HIMSS conference. What does "tomorrow’s health" look like, and how do we create it with partnerships and ecosystems? 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#315) 

See omnystudio.com/listener for privacy information.

In the first of three special episodes recorded at HIMSS '24, Jared and Zain speak with three prominent health system innovation leaders: Andy Chu, Chief Product Officer at Providence; Dr. Eve Cunningham, Chief of Virtual Care and Digital Health at Providence; and Crystal Broj, Chief Digital Officer at the Medical University of South Carolina. 

The theme of this year’s conference was "Creating Tomorrow’s Health," and Jared and Zain wanted to know what that means from as many perspectives as possible. You’ll want to listen for themes such as determining the right problems to solve, balancing the needs and capabilities of clinicians and consumers, and designing and building in a way that’s pushing the envelope yet still realistically achievable for today’s health systems as they continue to face some historic challenges. 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#314) 

See omnystudio.com/listener for privacy information.

Ellen Donahue-Dalton, Chief Marketing Officer at VillageMD, speaks with Jared and guest co-host James Gardner about the connection between understanding consumers and marketing healthcare services to them. Along the way, she shares how she believes that younger consumers’ preferences for quick, convenient care will help push primary care to new heights of innovation. 

All that, plus the Flava of the Week about Target Circle 360. Is their new loyalty program bringing them one step closer to offering healthcare benefits that rival Amazon and Walmart, and is it showing us more about the value of customer loyalty?

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#313) 

See omnystudio.com/listener for privacy information.

Jamie Gier, Chief Marketing Officer at DexCare, joins Jared and guest co-host Paul Schrimpf for the third in their special mini-series about the future of marketing. Jamie shares the foundations of strategy, measurement, martech, and team development that have served her well in marketing leadership roles, and she explains how new consumer behaviors are driving new marketing behaviors. 

All that, plus the Flava of the Week about the launch of Vale Health. Can this new marketplace of wellness products lead consumer health journeys to new destinations, and will more health systems partner up for something besides sick care? 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#312)

See omnystudio.com/listener for privacy information.

Shaily Gupta, Co-Founder and Chief Marketing Officer at Mabel, joins Jared and guest co-host Paul Schrimpf for the second in their special mini-series about the future of marketing. Shailey dives deep on the Medicare side of consumerism and does some mythbusting about Medicare marketing that may surprise you! 

All that, plus the Flava of the Week about the ROI of customer experience. What stats can be helpful for you to educate your organizational leadership, and where do good customer experiences come from? 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#311) 

See omnystudio.com/listener for privacy information.

Kyle Smith, Head of Marketing for Healthcare at Noom, joins Jared and guest co-host Paul Schrimpf for the first in a special mini-series about the future of marketing. Hear how Noom's consumer business was born from failure and how Kyle's team experiments with new tools, looks for value, and either adopts them or moves on. 

All that, plus the Flava of the Week about University of Rochester Medical Center’s innovative way to bring healthcare to bank branches. How is URMC using unconventional partnerships to improve access in rural communities, and what other solutions can we discover as we follow their lead with more collective problem solving? 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#310) 

See omnystudio.com/listener for privacy information.

Robin Goldsmith shares Verizon’s vision for a consumer-centered future. As Verizon’s Global Lead for Health Innovation & Strategy, Robin brings a lot of macro trends together and helps us understand the tech and data architecture that’s needed to empower a truly personalized future. He covers a lot, from the AI-enabled hospital of the future to voice-enabled technologies, to wearables having another moment, all combining to lead people to better health. 

All that, plus the Flava of the Week about McKinsey’s new research on the global wellness market. Is the wellness market peaking at a time when it could be more directly influencing consumers’ behavior, and how can we consider the desire for wellness more prominently as we design and build around consumers' needs?

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#309) 

See omnystudio.com/listener for privacy information.

Drew Schiller, CEO of Validic, recaps his recent panel discuss at CES about navigating the data revolution. Personal health data is playing a revitalized role as new modalities powered by breakthrough technologies have ushered in a new era for biomonitoring and wearables. Combine that with an ecosystem that connects that data and makes it actionable for clinicians, and you have new possibilities for the consumer/clinician team to drive better health and wellness. 

All that, plus the Flava of the Week about keeping Consumer Transformation from remaining an “elusive concept.” How will more consumer-centered conversations lead to more consumer-centered innovation, and how do we get that ball rolling even faster? 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#308) 

See omnystudio.com/listener for privacy information.

Ben Tingey returns to talk all things consumer innovation from his point of view as Innovation Manager with Advocate Health’s Innovation & Commercialization team. Ben and Jared talk about everything from General Catalyst to Neuralink as they range far and wide in their assessment of how to let the future shape our progress today.

All that, plus the Flava of the Week about new wellness offerings from Eli Lilly and Mayo Clinic. Is direct-to-consumer digital health changing course, changing shape, or both, and what can we learn from some of these latest product launches? 

This show is produced by Shift Forward Health, the consumer advisory firm that partners with you to operationalize consumer-first health. (#307) 

See omnystudio.com/listener for privacy information.