High Performance CEO

In this episode we have the pleasure of interviewing Ben Larson on the show, and Ben is the CEO of Vertosa.

Benjamin Larson is the CEO of Vertosa, the cannabis and hemp infusion technology company that creates industry-leading active ingredients and services for infused cannabis beverages across all legal markets. 

Ben is also the host of the Marijuana Today podcast; he's an active investor, adviser, and board member with companies inside and out of the cannabis industry; and he's a recipient of ATACH's Beverage Executive of the Year award and was recognized by Forbes in 2022 as one of the 42 pioneers to watch in the green rush.

Ben shares that he and his company only 1 CORE VALUE for the first few years, and this 1 core value was the basis that the entire company was built on.  And it paid off.  Employees and customers alike aligned and responded to this 1 central theme - TRUST.  

Ben shares that the brand foundation is what has allowed Ben to have a team of highly engaged and empowered employees that are able to make important decisions without having to refer to Ben.  His team knows they are trusted and it pays off in higher levels of creativity, autonomy and production.

Ben also shares how a lack of ego in the workplace is also key to their teams success. 

Join us for today's episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/trust-is-the-core-core-value-to-success/

In this episode we have the pleasure of interviewing Joel Sercel on the show, and Joel is the Founder and CEO of Trans Astra corporation.

Joel Sercel is a proven space technology pioneer and team leader whose technical expertise spans space mission design, space propulsion, satellite design, architectural design, and systems engineering. His expertise and leadership have been sought out by world class organizations including NASA, Blue Origin, Northrop Grumman, Lockheed Martin, Raytheon, the US intelligence community, and the US Air Force. 

Joel's PhD is from Caltech in plasma physics and space propulsion. He spent 14 years at NASA JPL and started Trans Astra to fulfill his lifelong dream of working to establish a thriving in-space economy that will offer unbound potential for future generations.

In this episode, Joel shares with us the power behind having a vision that is so grand it not only scares you a little bit, but creates a massive amount of motivation and inspiration for the team.  

Leaders that change the world have an inspiring vision and mission that delivers purpose.  Joel also shares how he empowers his team to deliver amazing things in their every day jobs.

Join us for today’s episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/asteroid-mining-for-human-race-preservation/

In this episode we have the pleasure of interviewing Justin Sullivan on the show, and Justin is the CEO of AJAX Jets and a number of other vertically integrated companies, welcome to the show Justin.

Justin lives in Boston, MA with his wife.  Justin Sullivan owns a family of private aviation businesses that manage, maintain and charter a fleet of premium executive business jets.  With 20 years experience in the industry, Justin has had an interesting entrepreneurial journey that I'm sure our audience can relate to.

Justin shares with us his journey in starting from a small airline brokerage with only two employees to scaling through organic growth, strategic decisions and vertical integration into his industry.

Justin shares the how and why of vertical integration and how important it is when you want to control your brand and image, and profits!

Join us for this weeks episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/importance-of-vertical-integration/

In this episode we have the pleasure of interviewing Gerardo Flores Castro on the show, and Gerardo is the CEO of Play Hydrated.

Gerardo is passionate about sports, he studied industrial engineering and has a master's degree in finance in Mexico City.  He started a frozen food business with his family in 1999, held the CEO position and sold and exited the company in 2020. He is now the founder and CEO of play hydrated, a company that creates zero sugar sports drinks. 

In this episode, Gerardo shares with us the criticality of only aligning with Investors and team members that completely align with your mission and vision as well as your values.  The WHY has to align it you can expect to have a culture of passion and ownership.

He shares with us his marketing strategy and how he positioned his company to be the disrupter in the sports drink space. His uniques value proposition was very intentionally created and positioning in his space is also very intentional and well thought out.

Gerardo also shares some lessons learned around hiring and firing and the rule “Slow to hire, quick to fire”.

Join us for todays episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/slow-to-hire-quick-to-fire/

In this episode we have the pleasure of interviewing Dan Eckelman on the show, and Dan is the CEO of The Professional Speakers Bureau, welcome to the show Dan.

Dan has been a professional speaker and real estate investor for over 25+ years and has spoken to over a million people in his career. He speaks on stages with the likes of Jordan Belfort, Tony Blair, Suzy Orman, Robert Kiyosaki and is one of Trump's top speakers for Trump University.  

Dan bought the Professional Speakers Bureau 5 years ago.  The Professional Speakers Bureau connects venues needing speakers to a wide variety of very talented and high profile speakers and books hundreds of speakers every year.

Dan shared with us some of his most important business secrets and that focuses on knowing your competition. Like really knowing them. Doing intensive understanding of their programs, offerings and pricing and then positioning yourself appropriately.

Next Dan dives into the importance of being super intentional about having an exit strategy from day 1.  When you have that, you have a goal to strive for and that exit really dictates every action you take in your company.  And you will find that your growth rate will be greater than without any intentional exit goal.

Dan also hits on the importance of, as a CEO, taking a speaking course (not unlike the one he offers), and improving your capabilities in communication and speaking in front of a crowd.  This dramatically increases your impact and ability to inspire others to take action.

Join us for this weeks episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/double-your-impact-as-a-ceo-by-learning-how-to-speak/

In this episode we have the pleasure of interviewing James Bates on the show, and James is the CEO of Advinow Medical. 

James is an accomplished CEO, entrepreneur, and board member who has led successfully executed high-growth plans for a number of technology companies. Again, James is presently the Chairman, CEO and Founder of AdviNow Medical (ANM), the world’s first Artificial Intelligence (AI) and Augmented Reality (AR) driven automated medical visit system. 

ANM leads the world in the medical automation sector. Previously, James led the turnaround of a $1 Billion revenue group at Freescale/NXP to record gross operating margins and technology leadership where as an officer, he gained extensive experience with both public and private equity ownership structures. James is fluent in Japanese, active with The National Association of Corporate Directors (NACD), and is available for select Board of Directors engagements.

James’ company is positioned to absolutely revolutionize the medical practice industry.  James talks about how, using AI, automation and technology, he is able to increase net profits of a company from 3% up to as much as 30%.  For those not in medical there are some real lessons here as well because there is so much money lost in internal operations.

James also hits on some of the key reasons for his success, revolving around the creation of a meaningful vision and goals, and surrounding himself with people that are equally passionate about the vision.

You don’t want to miss this episode.  Join us for this weeks episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/how-to-10x-the-net-profit-margin-of-medical-companies/

In this episode we have the pleasure of interviewing Josh Balster on the show, and Josh is the CEO of Pigler Automation.

In 2004, Josh joined the start-up environment at Avitus Group, a Montana based business services company. There he climbed the ladder to become their VP of Sales and shortly after the President and CEO. He lead the company through it’s ultimate sale in April of 2020.  

In March of 2022, Josh completed the purchase of Pigler Automation, a Longmont Colorado based process controls automation engineering firm, in partnership with his brother Chris and father Ken.  He has spent that past year optimizing the operations of the company and building a strong platform for growth and scalability. 

Josh shares with us the simple statement that is the basis for the amazing culture and team he has been able to create at Pigler: “High Performers and Low Performers Cannot Co-Exist”.

Josh shares his secrets on how he has been able to create an environment where high performers want to stay and thrive and low performers want to leave.  Without the type of environment that Josh is referring to, you push away high performers and attract and retain low performers.  These are all tangible, actionable items to implement in your business.

Josh also shares with us the importance of a clear and inspiring vision and mission to act as a north star for your team, and the benefits related.

Join us for this weeks episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/high-performers-and-low-performers-cannot-co-exist/

In this episode we have the extreme pleasure of interviewing Chris Moe on the show, and Chris is the Founder and CEO of Cartograph.

Again Chris is the founder and CEO of Cartograph, the leading Amazon agency for emerging CPG brands. Prior to Cartograph, Chris worked as a McKinsey consultant on 4 continents, and at a mortgage bond trading hedge fund. Originally from Cupertino, CA, he now resides in Austin, TX after a long stint in NYC. 

In this episode Chris shares with us the secrets to his success at Cartograph.  And it is easy…it is all about the people.  All 3 keys to his success were 100% people centric items, not strategy, not tactics, not things…but people.

Chris’ success has come from 3 veins:

Tune into to hear the tangibles on HOW he makes all of these happen in his company.  This is a must listen, especially for ANY remote teams out there.

Join us for this week’s episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/success-comes-from-investing-in-your-people-and-culture/

In this episode we have the pleasure of interviewing Anthony D’Angelo on the show, and Anthony is the CEO of Solar Medix.

Anthony spent the majority of his career in installations, service and quality assurance in the solar industry.

In 2017 took over Solar Medix and at the time it was a net negative and within 1 year turned it around to over $1M in gross sales.

In this episode Anthony shares his journey of how he completely turned around a company that was losing money to grossing over $1M in sales within 1 year simply by focusing on brand awareness.

Anthony dives into the tangibles of what he did to turn around the brand perception, from online awareness to training of their field staff.

Anthony also shares with us some of the keys to creating a culture where the employees think, feel and act like awareness, mainly revolving around transparency in all things, including financial.

Join us for this weeks episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/from-losing-money-to-1m-in-sales-in-1-year/

In this episode we have the pleasure of interviewing Troy Helming on the show, and Troy is the Founder and CEO of Earthgrid.

Troy Helming is a Unicorn Founder (with 6 company exits) and a modern-day industrialist.   He’s an inventor (60+ patent claims), an elite athlete, an author (1 book + 100s of articles), and a clean energy executive. 

He’s founded companies that have generated more than $30 Billion of economic impact, and he serves on numerous boards. He's a longtime wellness practitioner & yogi.

In this episode Troy shares with us his many secrets to success.  One being his physical fitness and overall life balance.  He sais that once he got rid of his “Dad-Bod” and focused on fitness and well being, his results and energy at work sky rocketed and so did his success.

Troy shares another key to his success - self discipline.  As a leader, we must not give in to delayed gratification and implement a proactive nature in our actions every day versus reactive.

Troy also shares with us some key lessons learned as he successfully exited from 6 companies in his tenure. Another great episode power packed with amazing CEO nuggets.

Join us for this weeks episode of the High Performance CEO Podcast here: https://patrickvrogers.com/podcast/ninja-warrior-super-athlete-ceo/