Higher Ed Pulse

By Mallory Willsea

Higher Ed Pulse is your weekly no-fluff guide to AI in higher ed. Higher ed leaders are expected to master AI overnight. But let’s be real — no one has time to sift through every headline, hot take, o... more

4.8

2525 ratings

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FAQs about Higher Ed Pulse:

How many episodes does Higher Ed Pulse have?

The podcast currently has 599 episodes available.

Higher Ed Pulse episodes:

November 04, 2021 Episode 109: How to Empower Graduate Admissions Professionals to Design and Execute Digital Recruitment Strategies
Historically, colleges and universities across the country have thought about graduate student recruitment as second in importance to the traditional undergraduate student population. As such, graduate enrollment management teams tend to be under-resourced when it comes to time, money, and talent. But tides could be shifting as fewer students are going to college and as schools across the country are still recovering from losing significant revenue due to the pandemic.
In this episode of The Enrollify Podcast, Zach sits down with Adam Poluzzi, the Assistant Vice Provost of Graduate Enrollment Management and Brett DiMarzo, the Director of Graduate Enrollment Management Strategy, at Boston College. The three discuss a new division Boston College has launched as a part of the Graduate Enrollment Management team to help support graduate admissions professionals with the tools, insights, and resources they need to design and implement digital student recruitment strategies.
This model, perhaps the first of its kind, could be adopted by large and small schools and programs alike looking for practical and specific ways to attract, engage, enroll, and retain future graduate students.
Learn more about this episode and about our sponsors in our show notes.

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Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
56min
October 29, 2021 Fanatical Fridays Episode 48: What Admissions Teams Can Learn from the Car Sales Industry about Virtual Recruitment — And How to Optimize Your Error 404 Pages
Stream a dynamic conversation between Mickey and Zach on how enrollment managers can rethink their approach to virtual student recruitment in tandem with a more traditional approach. The duo unpacks how to create content that builds trust throughout a student’s journey from prospect to deposit and how to optimize communications that align with how students find, navigate, and digest information. Also — walk away with tips and tricks for how to make your school’s Error 404 page more dynamic!
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
49min
October 28, 2021 Chat's What (S)he Said Episode 1: How To Talk to Gen Z
On the pilot episode of Chat’s What (S)he Said, Nicole and Zach take a deep dive into the should do’s and please don’ts of how to have productive recruitment conversations with Gen Z. Zach shares a couple of stories of how his siblings (Gen Z-ers) navigate, consume, and share information, and Nicole offers several frameworks for how admissions counselors and higher ed marketers can think about attracting, engaging, and delighting prospective students in a way that not only stands out, but helps to meet an institution’s enrollment goals. Tune in for a spunky, educational experience — and let us know what you think!
Learn more about this episode in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
54min
October 22, 2021 Fanatical Fridays Episode 47: What Admissions Teams Can Learn From Restaurants About Catering to Student Preferences
On this week’s episode of Fanatical Fridays, Zach and Mickey pontificate about what the future of prospect engagement and the admissions team will look like at colleges and universities across the country. The duo discusses the power of two way engagement and what it means for how enrollment teams operate both strategically and functionally.
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
33min
October 21, 2021 Episode 108: How The Future of Graduate School Should Look — Candid Thoughts from a Grad Student
There are a lot of opinions out there about what the future of higher education should look like, but what do students actually think? After speaking with undergraduate students from across New England about what the future might have in store for collegiate education, Zach sat down with Julia Wheeler, a graduate student at Roger Williams University, to brainstorm what the future of graduate education should look like.
Discover Julia’s thoughts on how schools can better prepare students for graduate school, the modality of education that makes the most sense, and what experiential learning opportunities are actually attractive to prospects.
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
22min
October 14, 2021 Episode 107: How to Diversify and Personalize Your Events — A Collection of Virtual Recruitment Events Ideas
Virtual recruitment events are here to stay — even as traditional, in-person events return to most college campuses. On this week’s episode of The Enrollify Podcast, Zach sits down with Paige Steffy, a Customer Success Manager at Unibuddy, to discuss what the future holds for digital events. They discuss ideas for how to approach event marketing in unique and differentiated ways, how to structure and title your events to stand out in a sea of virtual offerings, and what enrollment marketers can learn from Netflix with respect to how events should be formatted.
Learn more about virtual event marketing in the free e-course we built in collaboration with Unibuddy. This course takes you through the entire process of running an unforgettable virtual event, from planning to promotion and execution.
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
47min
October 08, 2021 Fanatical Fridays Episode 46: How Higher Ed Professionals Should Approach Conferences And Events
Zach and Mickey discuss how admissions and marketing professionals should intentionally approach professional development opportunities. How should you decide what sessions to attend at your association’s event? What balance should you strike between tactical and inspirational content? Unlock Mickey’s hacks on how to make the most out of every conference and virtual event in this week’s episode of Fanatical Fridays.
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
37min
October 07, 2021 Episode 106: How To Design The Future Of Graduate Enrollment Management
Marcus Hanscom is an incredible thinker with progressive insights about the future of graduate education and graduate student recruitment. On Enrollify’s recent Podcast Roadshow around New England, Zach sat down with Marcus to discuss the future of graduate enrollment management.
Marcus talked a lot about incentive alignment. Graduate education needs to be more agile, advanced degrees that meet the continually changing demands of today’s market need to be spun up quickly, but, in order to do so, you need faculty to be on board!
So, in order to encourage faculty members to create new graduate programs in a timely fashion, institutions need to find ways to ensure departments that if they meet their enrollment goals, the department will be rewarded with more resources.
Marcus also talked about how over the next few years, the infamous, looming 'Higher Ed Enrollment Cliff' will arrive and many institutions will likely turn to graduate enrollment to help make up for this loss in revenue. But, graduate enrollment management needs resources now to prepare for this moment. Waiting until the cliff hits hardest just might be too late.
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
46min
September 30, 2021 Episode 105: The Best Virtual Events Have This In Common — What I've Learned from Helping Dozens of Schools Run Recruitment Events In the Last Year
The student journey to enrollment is increasingly multidimensional. To meet students’ high expectations for virtual engagement, institutions will need to assess their various engagement tactics and work to bring them all under one hood. On this week’s episode, Zach sits down with Mallory Willsea, Executive Vice President of Strategy and Operations at PlatformQ Education, to discuss the strategies and tactics that separate the best virtual events from the rest.
Mallory posits that virtual events, and any engagement institutions do, should be centered around the characteristics that define each student they engage with. Using data to fuel planning and follow up will be the differentiator, she believes, to facilitate student journeys that cater to students’ specific preferences and interests. Tune in for an idea-packed, entertaining, and practical episode on how to up your event marketing game.
If you’re curious to learn more about PlatformQ Education’s offerings, watch the Enrollify Exclusives Zach did with Gil Rogers, Executive Vice President of Strategic Partnerships, Marketing and Outreach here.
Are you planning on running a virtual recruitment event for your institution? Check out the free e-course we built with our partners at Unibuddy to learn the best practices for making your event unforgettable.
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
55min
September 23, 2021 Episode 104: How To Cut The Cost Of College In Half — And Better The Student Experience In The Process
During one of the most tumultuous seasons in the life of higher education, Southern New Hampshire University (SNHU) cut their campus tuition in half — and claimed that students could still get the same high-quality education and campus experience, at a radically more affordable price.
On this week’s episode, we talk with Tim Whittum, Associate Vice President of Enrollment Management at SNHU, about the radical ways in which the university is rethinking the modality and flexibility of higher education and what this means for the future of student recruitment.
Tim and Zach posit that schools will need to get much more creative and specific about their value offering in order to stay relevant and competitive. The two also riff on ideas around how schools with predominantly online course offerings may get innovative and launch pseudo-campus environments...perhaps something like a “co-learning” space that is somewhat akin to a “co-working” space?
You won’t want to miss this riveting episode which is a part of the Enrollify Podcast Roadshow series!
Learn more about this episode and about our sponsors in our show notes.

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
44min

FAQs about Higher Ed Pulse:

How many episodes does Higher Ed Pulse have?

The podcast currently has 599 episodes available.

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