HighLevel Spotlight Sessions

HighLevel Spotlight Sessions

By Go HighLevelBusinessMarketing
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HighLevel Spotlight Sessions episodes

  • Athar Siddiqui: LevelUp Exhibitor: RepStack Talks About Building High-Performing Remote Teams

    In this Spotlight Session, we sit down with Athar Siddiqui, COO and Co-Founder of RepStack, to talk about hiring, training and developing high-performing remote teams.

    With six years spent building RepStack's hiring and training infrastructure, Athar has helped 800+ agencies make 2,000+ placements using clear role definition, structured onboarding, coaching frameworks and repeatable operating processes. Before RepStack, he spent 15 years in enterprise program management at JPMorgan Chase, HSBC and Countrywide.

    We dive into:💥 How to identify the roles your business needs next, and why hiring sales too early backfires💥 The onboarding, training and coaching structure that gets remote hires performing faster💥 How to grow product knowledge into confidence and confidence into leadership capacity💥 How HighLevel supports scalable growth

    Catch the full episode to learn how Athar is helping agency owners scale their teams with simple systems and clear accountability.

    RepStack is a Platinum Sponsor and exhibitor at LevelUp 2026, October 26-29 at the Hilton Anatole in Dallas.


    29 min
  • Andrew George: How the HighLevel Dallas Chapter Brings Entrepreneurs Together

    In this Spotlight Session, we sit down with Andrew George, Founder of SaaSSuite and co-leader of the HighLevel Dallas Chapter, to talk about growing authority through content, branding and in person events.

    With 4 years of experience building brands and software businesses, Andrew has helped entrepreneurs reach thousands of active software users by building systems that sell on authority, using funnels, automation, AI and end-to-end HighLevel systems.

    We dive into:💥 Why authority in a hyper niched audience moved the needle harder than ad spend on the way to his first 200 to 300 users💥 What actually happens when Dallas entrepreneurs get in a room together and why Andrew said yes to co leading the chapter💥 The biggest misconception about content creation in 2026 and how he approaches personal branding💥 How HighLevel supports scalable growth

    Catch the full episode to learn how Andrew is helping entrepreneurs and SaaS founders scale with simple systems and smart automation.

    Andrew is also taking the stage at LevelUp 2026, October 26 to 29 at the Hilton Anatole in Dallas. Grab your ticket here 👉 https://levelup.gohighlevel.com/


    26 min
  • Neil Patel: How a Side Hustle at 16 Became a Global Marketing Empire

    Want to get started with HighLevel? Start your 14-day FREE trial here 👉 http://gohighlevel.com/ghl_yt

    In this session, we sit down with Neil Patel, Founder of NP Digital, to talk about how he built and scaled multiple marketing businesses and how he runs his agency today with AI and automation built into every system.

    With over 20 years of experience in digital marketing, Neil has helped businesses generate millions in revenue using funnels, automation, AI and end-to-end HighLevel systems.

    We dive into:

    💥 Why Neil believes execution matters more than ever in the age of AI, and how being slow to ship compounds against you 💥 The unconventional way his team uses Voice AI to simulate live sales calls and train new reps before they burn real leads

    💥 The one hiring lesson from a former investor that changed how he builds every team at NP Digital

    💥 How HighLevel supports scalable growth

    Catch the full episode to learn how Neil is helping agencies and SMBs scale with simple systems and smart automation.


    50 min
  • Smarter Lead Generation with Jotform + HighLevel

    In this Spotlight Session, we sit down with Erman Ergun, Director of Channel and Marketing Partnerships at Jotform, to talk about smarter lead generation using the native Jotform + HighLevel integration.

    With almost 8 years at Jotform, a 20-year-old, fully bootstrapped company that's grown from 3 million to nearly 40 million users, Erman has helped small and mid-sized businesses turn a single form into a full lead-gen and workflow engine, no website required.

    We dive into: 💥 Why a form + URL can act as a "minimum viable landing page" for businesses that don't have a site yet 💥 The advanced Jotform features (conditional logic, approval workflows and e-signatures) that go beyond a basic native form 💥 How Jotform's AI builder lets you create, theme and add logic to a form just by typing or talking to it 💥 How HighLevel supports scalable growth

    Catch the full episode to learn how Erman is helping agencies and small businesses scale with simple systems and smart automation.


    32 min
  • Inside LevelUp 2026 with HighLevel Co-Founder Robin Alex

    Go backstage with HighLevel Co-Founder Robin Alex and Sr. Director of Product Marketing Chase Buckner for a special conversation about LevelUp 2026.From how LevelUp grew into HighLevel’s biggest community event to LevelUp Day, product surprises, Open Office Hours, the legendary parties and what the team has planned for Dallas this year, Robin gives us a look at what makes LevelUp unlike any other HighLevel event.And yes… there are still a few surprises they’re keeping under wraps. 👀🎟️ Don’t miss LevelUp 2026. Get your tickets today! https://levelup.gohighlevel.com

    15 min
  • From College to AI and Entrepreneurship: Inside HighLevel’s Intern Program

    In this Spotlight Session, we sit down with five interns from HighLevel's internship program to talk about what it actually takes to build an AI and automation agency from scratch while still in school.

    Meet the cohort: Michael Geary (Trinity University, Finance and Marketing), Valentina CastroRedondo (UT Austin, Finance and Entrepreneurship), Sachien Ravi (UT Dallas, Business), Mohammed Khan (Dallas College, Computer Science) and Becker Ibrahim (University of Houston).

    Selected from a pool of roughly 900 applicants, this group spent the summer prospecting local businesses, choosing niches, building offers and running AI systems on HighLevel. Several closed their first paying clients inside the first month.

    We dive into: 💥 Why local business owners reject the word "AI" and how to sell the outcome instead 💥 Why in-person prospecting closes faster than calls, texts and emails 💥 How your niche decides your pricing before you ever write an offer 💥 How HighLevel supports scalable growth

    Catch the full episode to learn how a group of college students is helping local businesses adopt AI using simple systems and smart automation.

    Interested in the next round? Details here: gohighlevel.com/ownyourfuture



    49 min
  • James Schutrop: Creating a WOW Customer Experience: Simple Touches That Build Lasting Loyalty

    Want to get started with HighLevel? Start your 14-day FREE trial here 👉 gohighlevel.com/ghl_yt

    In this Spotlight Session, we sit down with James Schutrop, Founder & CEO of Scribe Handwritten, to talk about how physical mail and human connection can dramatically increase customer lifetime value, retention and referrals.

    With experience serving over 2,000 clients, James has helped agencies and SMBs stop losing customers to indifference by building simple, automated touchpoints that make people feel genuinely valued.

    We dive into: 💥 Why most brands focus on the wrong end of the funnel 💥 How to create a WOW customer experience in the first 7 days of a new relationship 💥 What actually drives loyalty, retention and referrals at every stage of business growth 💥 How HighLevel supports hands-off, personalized outreach that scales

    Catch the full episode to learn how James is helping businesses increase LTV with one of the simplest, most overlooked strategies in marketing.


    52 min
  • How to use Claude with HighLevel with Nipun Syal

    Want to get started with HighLevel? Start your 14-day FREE trial here 👉 gohighlevel.com/ghl_yt

    In this Spotlight Session, we sit down with Nipun Syal, Founder of Botzphere, to talk about using Claude AI with HighLevel to optimize, audit, and automate your entire GHL system, without ever logging in.

    With years of experience in AI marketing automation, Nipun has helped businesses achieve scalable, hands-free growth using GoHighLevel-integrated AI systems. A TEDx speaker, GHL Saaspreneurs Diamond Winner and GHL Keynote Speaker, he's earned recognition from Russell Brunson at Funnel Hacking Live for driving $10M in AI-powered sales.

    We dive into: 💥 How to use Claude AI to audit and optimize your HighLevel account automatically 💥 The systems Nipun uses to get more clients without manual outreach 💥 Why end-to-end automation, not just tools,  is what creates real scale 💥 How HighLevel supports scalable, AI-driven business growth

    Catch the full episode to learn how Nipun is helping agency owners and SaaSpreneurs scale with smart automation and simple systems.


    39 min
  • Aria Afshar: How to Send iMessages Inside HighLevel Workflows

    n this Spotlight Session, we sit down with Aria Afshar, Co-founder and COO of Blooio LLC, to talk about integrating iMessage directly into HighLevel workflows and why it changes how agencies and field service businesses communicate with customers.With deep experience in messaging infrastructure and CRM integration, Aria breaks down the evolution of business messaging, from SMS in 1992 to iMessage in 2011 to RCS adoption and how Blooio snaps iMessage into HighLevel like any native communication channel.We dive into: 💥 Why iMessage outperforms SMS for response rates, engagement and appointment retention 💥 How field service businesses use HighLevel workflows with dispatching, work orders and live technician tracking 💥 Real use cases: funnel hacking and automation sequences powered by iMessage💥 How HighLevel supports scalable, consolidated communication without tool sprawlCatch the full episode to learn how Aria is helping agencies and field service teams scale with smarter messaging and streamlined day-to-day operations inside HighLevel.Want to get started with HighLevel? Start your 14-day FREE trial here 👉 gohighlevel.com/ghl_yt

    45 min
  • Touhid Hasan: Field Service Management in HighLevel

    Want to get started with HighLevel? Start your 14-day FREE trial here 👉gohighlevel.com/ghl_ytIn this Spotlight Session, we sit down with Touhid Hasan, CMO of FieldTask, to talk about extending HighLevel beyond marketing and CRM into full field service operations.With deep experience building inside the HighLevel ecosystem, Touhid has helped agencies and service businesses manage real-world operations more efficiently, reducing tool sprawl and improving client retention through practical, integrated workflows.We dive into: 💥 How to manage jobs, dispatching and routes inside HighLevel 💥 Why agencies are losing clients by only delivering marketing and how to fix it 💥 How live location tracking and proof of work create accountability and trust 💥 How HighLevel supports scalable, end-to-end operations for field service businessesCatch the full episode to learn how Touhid is helping agencies and service businesses scale with systems that go beyond the funnel.

    28 min

About HighLevel Spotlight Sessions

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The HighLevel Spotlight Sessions is an agency-focused podcast that showcases awesome marketers doing awesome marketing.

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