This week on the podcast we're welcoming Serena Shoup. Serena is a CPA running a virtual bookkeeping business called Of Course Bookkeeping, focusing on accounting and strategy for course creators and online experts. What I love about Serena is that she is super niche in the course creator space. She also mentors other bookkeepers and accountants in her brand The Ambitious Bookkeeper. She has a very specific type of customer she serves, and it serves her well. We're going to be talking a little bit about that in today's episode along with, "What do you really need as an early-stage entrepreneur? What's the difference between the types of professionals that we have in the accounting profession? Accountant vs. CPA vs. Bookkeeper vs. Tax Pro. What do you actually need in your business and who should you be looking for?". We're going to cover all of this today.

>>> Connect with Serena on IG @ofcoursebookkeeping or @ambitiousbookkeeper

>>> Connect with Serena on LinkedIn: LinkedIn.com/in/serenashoup

>>> www.ofcoursebookkeeping.com

>>> Podcast (for bookkeepers): ambitiousbookkeeper.com/podcast

>>> Text me!: https://my.community.com/shannonweinsteincpa

>>> Fitnancial Solutions Accounting Suite: https://www.fitnancialsolutions.com/accounting

>>> Find me on IG @shannonweinstein: https://www.instagram.com/shannonkweinstein

>>> Catch me in-person on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

>>> Join my Keep What You Earn: Financial Empowerment for Entrepreneurs group: https://www.facebook.com/groups/fitnancial

>>> Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html

>>> Chat About This Episode in the Keep What You Earn Community - https://www.facebook.com/groups/fitnancial

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.